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GoDaddy: “New .COMs and .COs $11.99”

Elliot Silver
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18

Godaddy

I assume this is a pre-Super Bowl test, since the .CO offer ends on January 26, 2011, but Go Daddy has an interesting special offer splashed across its homepage right now: “New .COMs and .COs $11.99”

Instead of its frothy $29.99 price per domain name, Go Daddy is selling .CO domain names for $11.99/year for the first year only. If you opt to register a new domain name for longer than the first year, the regular price kicks back in after year one.

Perhaps more interesting than the price is the grouping of .COM and .CO together. Some people have shown concern that there could be confusion if people “accidentally” purchase a .CO instead of .COM, which is what was discussed when Go Daddy made .CO a default in a previous test.

Now with the price being the same and .COM the default, Go Daddy will be able to see how amenable customers are to choosing .CO as an alternative to .COM if the .COM of their choice is unavailable.

This price change will also allow GoDaddy to see how price sensitive its customers are when it comes to .CO domain names.

With the company spending millions of dollars on a .CO Super Bowl commercial, it’s a very smart idea to do user testing prior to the game to ensure a smooth experience and help eliminate confusion and an influx of customer service calls.

Thanks to  Giuseppe Biundo for the tip.

Daily Deals Site Coming to Sold.com

Elliot Silver
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17

I was doing some research today, and I saw a Google Adsense banner that caught my attention.  Generally, an ad for a daily deals website wouldn’t receive any attention from me, but the name of this new website is what caught my eye: Sold.com.

Sold.com is owned by a company called Dominion Enterprises, which operates a number of websites in many verticals (see list of businesses here). Some of these businesses operate on great descriptive domain names, like Homes.com, Boats.com, Parenthood.com, HotelCoupons.com, and a few others.

Previously, based on cached pages indexed in Google, it appears that Sold.com was a real estate website, working in conjunction with two Dominion Enterprises websites,  Homes.com and ForRent.com.

In my opinion, the daily deals vertical seems to be a fairly saturated market with companies like Groupon operating and marketing heavily. With very limited barriers to entry though, it seems pretty easy for a company to open up shop, and owning a fantastic domain name like Sold.com can only help the company.

If you are interested in learning more about what Sold.com will offer or when it will launch, the website encourages people to follow its Facebook page.

List of Potential gTLDs

Elliot Silver
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17

Someone posted a question on Domain Questions asking about what gTLD applications can be expected to be received by ICANN. I did a bit of research, and I found the .NXT conference website run by Kieren McCarthy and Jothan Frakes, which has a list of applicants for gTLDs.

It’s a pretty interesting list of extensions, although in my own opinion, I can’t see how many of them will have commercial appeal or gain traction. Some of these extensions have multiple applicants, which means more money for ICANN if they go to an auction.

Here are a few of the potential gTLD extensions:

  • .health
  • .vegas
  • .pad
  • .bzh
  • .hiv
  • .shop
  • .sfo
  • .indigi
  • .team
  • .bud
  • .horse

NFC & AFC Champions: Generic Domain Names

Elliot Silver
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7

The AFC Championship and NFC Championship games were played tonight, pitting the New York Jets against the Pittsburgh Steelers and the Chicago Bears against the Green Bay Packers.

The NY Jets use NewYorkJets.com for its website and the Pittsburgh Steelers simply use Steelers.com.

The Chicago Bears use ChicagoBears.com and the Green Bay Packers simply use Packers.com.

As you are probably aware, the two teams with the team name .com domain names won their respective conference championship. The Super Bowl that will be played in Dallas will feature a matchup of Steelers(.com) vs. Packers(.com).

If only the Dallas Cowboys had acquired Cowboys.com…. although they still can by using Sedo.

Thinking About Starting a Blog? Have a Blog With Little Traffic? Read This!

Elliot Silver
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4

In the last year, I’ve added a few domain, technology, and business blogs to my reading list. Frequently, my favorite blogs to read are written by one person rather than a team of writers. It’s fun to get to know the blogger and learn about his or her business.

One blog I’ve been reading more and more is written by Heidi Cohen, who happens to be one of my former grad school instructors. We re-connected on Facebook, and I learned that she has a widely-read marketing blog.

Today, Heidi wrote a post with advice for wanna be bloggers. The article covers some of the reasons traffic may be light and/or why people may not be commenting or returning.

Even if you do have a blog that gets a good amount of traffic, you should check it out to see if it could be better.

New Restriction on Comments

Elliot Silver
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20

There seems to be a myth out there that if you post a keyword in the name section of the comments along with your url, you’ll get a valuable back link from my website. Not only does Google look at the fact that ALL comments have “no follow” in them, but the company also knows that these are non-authoritative  comments.

To be perfectly blunt, you will get absolutely no SEO benefits from the practice of posting a keyword phrase with a url in my blog’s comment section.

When I visit other sites, It’s annoying to see people’s names appear as “The BEST Detox diet!” If it annoys me on other sites, it must annoy others as well.

My Akismet spam filter catches a lot of spammers who do this, but sometimes they get through since they are “real” comments.  I am just giving everyone a head’s up that I may remove the urls in any comment I wish. Of course I own the site and could do that anyway, but I wanted to give advance notice to be fair.

I will not alter the actual comments in any way, but I may remove the url.

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