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NameJet Was Auctioning My Domain Name Without My Permission

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I want to share a bit of a weird story. Yesterday afternoon, I received an Auction Start email for a domain name I had backordered at NameJet. When I saw that I was the High Bidder, I was surprised because I am pretty sure I placed this backorder after seeing it had already received at least one other bid. I was expecting to be an underbidder, giving me additional time to decide whether to bid further. This happens, and bidders should always be prepared to be the high bidder.

When I visited the auction page, I saw that it was a “Direct Lister” auction, meaning that it was privately listed for auction and was not an expiry auction. I was curious to see who listed this domain name for sale, so I did a Whois search. Much to my surprise, my company is the registrant of the domain name, which was created at the end of September.

Chris Christie Lets ChrisChristie.com Expire

The domain name belonging to former New Jersey Governor and once US Presidential candidate Chris Christie has expired at Register.com. If the domain name is not renewed within the next several hours, it will be beyond recovery. At that point, the domain name will be auctioned at NameJet and Snapnames for three days, and it will sell to the highest bidder.

Would Love Another Chance

I’ve been investing in domain names as a full time career since late 2007. I have bought my fair share of solid domain names, and I have also missed out on some good deals. Some seemed overpriced at the time, but looking back on things now, I wish I had pulled the trigger.

One strategy I try to employ is that I would rather pay a bit more than I think a domain name is worth wholesale rather than risk losing it to a colleague or competitor. If a domain name has such strong resale potential, the few hundred or few thousand dollars more it takes to buy it should not be an obstacle. In practice, it is very hard to do this without spending far too much money because it can be tough to determine where to draw the line.

Andy Booth started a Twitter thread asking people to list the one name that got away. Mine would probably be Values.com, which I previously wrote about Here’s Andy’s thread:

Perfect 10 vs. Perfect Ten

Two similar domain names expired at Network Solutions and were auctioned at NameJet in the last two weeks. I thought it was worth comparing Perfect10.com and PerfectTen.com to share why I think there was such a substantial difference in the sale prices of these two similar domain names.

Perfect10.com was created in 1998, and PerfectTen.com was created in 1997. Both domain names appear to have been owned by the same entity, an adult publishing company behind the Perfect 10 brand. Perfect10.com sold for nearly 9x the sale price of PerfectTen.com. Interestingly, I do not believe the same entity won both domain name auctions at NameJet.

Own a Piece of History: CambridgeAnalytica.org Auction

I was looking through the NameJet list of “Most Active Pending Delete Backorders” that was emailed to me a few moments ago. One domain name stood out to me among the rest, but not for domain investment purposes. Coming up for auction in less than three days is CambridgeAnalytica.org.

Can’t Increase Bids on NameJet

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I discovered an issue on NameJet last night that has not yet been resolved. Since yesterday at some point, I am not able to increase my bids on NameJet auctions. Every time I place a bid, it tells me “You have been outbid by a proxy bid” despite the fact that the bid I am trying to place is substantially higher than the current high bid and higher than the minimum bid.

When I discovered the issue last night, I sent an email to a couple of contacts at NameJet and Web.com. I also tweeted about it and someone confirmed he is also having the same issue:

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