A couple of weeks ago, I closed a deal with a buyer who resides in the UK. The domain name I sold was not particularly valuable, but I still like to do some research on the buyer and prospective usage of the domain name before agreeing to a deal.

Shortly after the offer was submitted via my landing page, I could not find a whole lot of information about the buyer. I did several Google searches for the buyer’s name and the email address. Unfortunately, the name was fairly common and the email address did not yield much helpful information. I also searched similar domain names to see

The buyer and I ended up agreeing to a deal that was slightly below the listed asking price, so it worked out in the end because there was no commission involved. The deal closed and all was fine.

Yesterday afternoon, I was curious to see if the domain name was

In June of 2017, I wrote about the Pillow.com domain name. At the time of the article, the startup using Pillow.com had not purchased the domain name but had the option to purchase it in the future.

Earlier this week, the Wall Street Journal reported that Expedia acquired Pillow. The terms of the acquisition were not revealed by either party. At the present time, it is unclear whether Expedia plans to keep Pillow operating separately or fold it into one of its other brands.

I exchanged emails about the acquisition with Jamie Zoch this morning, and he reminded me that I should reconnect with Craig Clark, the prior registrant of the Pillow.com domain name, to see if Pillow.com was acquired since I published my article. Craig responded to me this afternoon, and here’s what he told me about the Pillow.com domain name:

One of the benefits to using my own domain for sale landing pages is that I can control and access the visitor logs and stats. Tracking visitors to landing page by IP address is an invaluable tool for me.

I’ll give you one example of why this data can be helpful. I am currently in a negotiation with a prospective buyer to sell a domain name. The person made an offer, and I shared the purchase price. I was told his partners think the price is too high and then radio silence. Ordinarily, I might think the deal is dead and either let it die or try to make a price concession. With my tracking stats, I can see that the prospect has visited the landing page several times. Even though there is radio silence, I know he is still interested.

I am not sure if any parking