According to an article in TechCrunch this afternoon, “Richard Socher, former chief scientist at Salesforce,” is looking to take on Google with a new search engine. To me, the most interesting aspect of this article was the domain name that was chosen for this new brand: You.com.
In doing some research about the You.com domain name, it appears that there is a connection with Salesforce Founder and CEO Marc Benioff. Historical Whois records at DomainTools show Mr. Benioff was listed as the registrant of the You.com domain name several years ago. The domain name has been registered under Whois privacy for a number of years, so it is unclear whether he is currently the registrant.