One of the tools at DomainTools I have underutilized over the years is their Brand Monitor tool. This tool allows users to see what domain names are registered in various keywords they select. I recently started using this tool, and I want to share how I am using it.
I selected the keyword for one of my favorite domain names. Each morning, I receive an email from DomainTools that has a list of the newly created domain names that contain the selected keyword. I could also choose to have the deleted domain names sent to me as well, but that isn’t really necessary for my purposes.
The daily Brand Monitor email I receive is helpful for two reasons. First, it shows me the domain names that are registered that contain the keyword I am monitoring. This can help me stay aware of what new brands might be launching that use my keyword who may want to upgrade in the future. Second, I can do a Whois search on the registrations to see what companies are buying domain names with the keyword. This is helpful on names that get many inquiries because I can do more due diligence before replying. If monitoring a long keyword or multiple keyword term, it might produce a good list of