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Buying Stadia (or Other New TM) Domains Makes No Sense to Me

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This week, Google announced a new gaming platform called Stadia. As I observed shortly after the news was announced, Google smartly acquired the brand match Stadia.com domain name in advance of the announcement. I did not notice other Stadia-related domain names registered by Google at the time I wrote my article, but the company appears to have registered many domain names in ccTLD and new gTLD extensions in the hours and days since. Ten of the Stadia domain names registered by Google (via DNStination Inc.) include:

How I “Discover” Domain Names at Auction

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There’s a thread on NamePros asking people how to get people to view specific private domain auctions. I am an active bidder at NameJet, GoDaddy Auctions, and to a lesser degree, DropCatch.com. I thought I would share how I find domain names to bid on just about every day. I don’t know if it will be helpful to people trying to sell via auction, but perhaps someone will find it interesting.

Stadia.com Acquired Before Google Announcement (Updated)

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I saw a tweet from Techmeme with news about Google’s new game stream service called Stadia, which made me wonder if Google had acquired the brand match Stadia.com domain name in advance of the news:

Poly.com Acquired in Advance of Rebrand

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A California company called Plantronics acquired a company called Polycom in a $2 billion deal announced last year. This morning, I saw a Google Alert about the company rebranding as Poly. The acquisition and rebrand was covered by eWeek. Smartly, the company acquired the matching Poly.com domain name in advance of the rebrand news.

Alan (Insurance) Acquires Alan.com

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Alan is a European “digital health insurance platform” that uses the Alan.EU domain name for its website. Founded three years ago, the startup that is known simply as Alan has raised $86.5 million in funding, according to Crunchbase. The company announced that it had raised €40,000,000 in its Series B round of funding in February of this year.

Donuts Hiring Chief Marketing Officer

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Donuts is looking to hire a Chief Marketing Officer, according to a job posting on LinkedIn. The CMO job opportunity was posted about a week ago, and it looks like there are 90 applicants via LinkedIn so far. I believe Jeff Davidoff was the last CMO at Donuts. It looks like he left that position in June of 2016, and I don’t believe it was filled after his departure. The CMO job will be based in the company’s Kirkland, Washington office.

Here’s an excerpt from the job posting that describes the Chief Marketing Officer position at Donuts:

Recent Posts

Buying Stadia (or Other New TM) Domains Makes No Sense to Me

This week, Google announced a new gaming platform called Stadia. As I observed shortly after the news was announced, Google smartly acquired the brand...

How I “Discover” Domain Names at Auction

There's a thread on NamePros asking people how to get people to view specific private domain auctions. I am an active bidder at NameJet,...

Stadia.com Acquired Before Google Announcement (Updated)

I saw a tweet from Techmeme with news about Google's new game stream service called Stadia, which made me wonder if Google had acquired...

Poly.com Acquired in Advance of Rebrand

A California company called Plantronics acquired a company called Polycom in a $2 billion deal announced last year. This morning, I saw a Google...

Alan (Insurance) Acquires Alan.com

Alan is a European "digital health insurance platform" that uses the Alan.EU domain name for its website. Founded three years ago, the startup that...