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Namecheap Adjusts Auction End Times and Closeout Process

Namecheap notified its Namecheap Market customers of an adjustment to the end times for auctions and a simplified process for its closeouts.

Domain name auctions will all end at the same time each day. The time is 11am Eastern Time and the equivalent times throughout the world. You can do the math to understand when auctions will close in your timezone. Auctions will still be extended by 5 minutes each time a bid is placed in the final five minutes of an auction.

Closeout auctions will also have a small change. If a closeout domain auction ends without any bids, the auction will automatically extend for an additional 24 hours with a minimum bid of $5. .AI domain names – which are marked “Partner” on the auction pages, are not considered closeouts, so this will not be applicable to those domain names.

The content of the email is below for those who did not receive it but are interested in understanding:

Namecheap CEO Highlights Success of .AI Expiry Auctions

Namecheap was recently named expiry auction partner for .AI domain names. The first batch of expired .AI auctions concluded last week, and hundreds of .AI domain names were sold. Namebio shows 695 .AI sales on Namecheap worth nearly $800,000 in the last month, although I can’t filter down to specifically include the expiry auctions.

One of the things people noticed was the number of seemingly new bidders who participated in the auctions. The Namecheap Market platform has a pop-up indicating the activity level of each bidder. Visitors can hover over the badge next to each bidder nickname, and a popup highlights the bidder’s activity, along with their join date.

A general concern some people may have is that new bidders could be more likely to be non-paying bidders. Obviously, bidders who can’t/won’t pay could unfairly increase the final price for other participants. Whether these bidders would theoretically join to cause problems or simply have payment processing issues on the platform, non-paying bidders can increase the cost of domain names for genuine bidders.

Big Changes for .AI Expiry Auctions

Namecheap CEO Richard Kirkendall has shared many .AI domain name sales over the last year or so. NameBio lists more than 1,000 .AI domain name sales at Namecheap in its database.

This afternoon, Richard shared a handful of high value .AI domain name sales. He also shared some pretty big news about .AI expiry auctions going forward. Expired .ai domain names will now be auctioned exclusively at Namecheap. In addition, the auctions will be conducted daily rather than once a month as they had been running previously.

Registrar Where My Last 10 Afternic Sales Landed

After I sell a domain name, I don’t pay much attention to it. Occasionally, I will look to see how it is being used, but I don’t really follow my sold domain names after they’re sold.

Last month, Namecheap Founder and CEO Richard Kirkendall sounded the alarm that his company would “most likely” leave the Afternic sales network.

With Afternic listings still showing up in the Namecheap registration path, I was curious to see which registrars have been responsible for my most recent 10 Afternic sales. To do so, I did Whois searches on my most recent 10 Afternic sales, not including LTO deals or the a sale I closed using the Afternic checkout link.

CEO: Namecheap “Most Likely” to Exit Afternic Network

I don’t always check where my Afternic-sold domain names are transferred post-sale, but I have noticed quite a few transfer to Namecheap. This is because Namecheap is a part of Afternic’s network, and Afternic-listed domain names show up in the Namecheap registration search path.

This may not be the case for much longer, according to Namecheap CEO Richard Kirkendall. In a reply to a conversation on X, Richard indicated that Namecheap will “most likely” exit the Afternic network, eliminating a very large source of buyer leads:

Namecheap CEO on Registry Price Increases

2

Namecheap CEO Richard Kirkendall has always spoken his mind freely. The other day, I replied to someone who asked about why domain registries raise their fees. I think it’s pretty clear that they raise their fees because they can and because the want to increase their revenue.

Richard’s response to this was better than mine:

Richard has a good point. Once a user is using a domain name, it can be very expensive, risky, and time consuming to switch domain names. Most won’t do it over the inconvenience of a renewal fee increase.

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