When I have a legal question regarding domain names, I usually discuss it with attorney John Berryhill. My feeling is that I would rather pay for John’s legal expertise than to wing it. The domain industry is fortunate that John regularly offers insights and wisdom on public venues like Namepros and X at no cost.
Yesterday morning, a Namepros member asked a question about sending outbound emails to sell a one word .io domain name. Doing outbound marketing to prospective buyers can be risky, particularly when there is limited usage for the term that makes up the domain name. Quite a few factors can make outbound marketing efforts more risky than others, and understanding the risks and how to mitigate them is important.