NameJet

Two similar domain names expired at Network Solutions and were auctioned at NameJet in the last two weeks. I thought it was worth comparing Perfect10.com and PerfectTen.com to share why I think there was such a substantial difference in the sale prices of these two similar domain names.

Perfect10.com was created in 1998, and PerfectTen.com was created in 1997. Both domain names appear to have been owned by the same entity, an adult publishing company behind the Perfect 10 brand. Perfect10.com sold for nearly 9x the sale price of PerfectTen.com. Interestingly, I do not believe the same entity won both domain name auctions at NameJet.

I was looking through the NameJet list of “Most Active Pending Delete Backorders” that was emailed to me a few moments ago. One domain name stood out to me among the rest, but not for domain investment purposes. Coming up for auction in less than three days is CambridgeAnalytica.org.

There have been a number of changes at NameJet due to the integration with SnapNames. Most noticeable for me is the backorder deadline time change. I can now place my back orders one hour later than I could before the integration. One issue that has tripped me up more than once is the minimum bid difference on some domain names. Instead of the standard $69 bid, I need to place a $79 bid in order to backorder the domain name.

The $10 difference is not generally a problem, especially considering it is now rare for me to win an auction for the minimum bid. The issue is that when I click the “Place My Bids Now” button, only the $69 backorders are placed unless I manually change the minimum bids for the auctions that require a $79 bid.

Here’s what happens when I do not update the bid to meet the minimum before placing my backorder: