WW.com Sold in Private | DomainInvesting.com
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WW.com Sold in Private


“WW.com sold to the same buyer yesterday – June 25. It may be another 7 figure sale, which will be unreported.”

Earlier this week, I reported on the $1.2 million sale of MM.com, which was brokered by Sedo domain broker Dave Evanson. Based on the current Whois record, it appears that the same buyer may have acquired WW.com in private this week (the buyer is unconfirmed). Although the registrant company name is not the same for MM.com and WW.com, there are some similarities, including the registrant name, Xu Caijun.

I reached out to the former owner of WW.com, Jacques Mattheij, and he confirmed that a deal was struck, but he prefers to keep the price private. Prior to selling, Mattheij owned the domain name for about ten years. According to Mattheij, “the broker was Thomas Adams who worked tirelessly to get it sold.”  Prior to this, I had not heard of Adams, but I saw that he was listed as the domain broker of record on the Pizza.net deal, which was sold for $150,000 (via  DNJournal).

Although Mattheij prefers to keep the sale price private, I understand he had originally been asking $3 million for the domain name. In looking through my email records, I see that WW.com had been priced at $2 million and $1.6 million at different points in the last two years when it was being marketed by a different domain broker.

As I mentioned in my article about the MM.com domain name sale, it appears the registrant has been buying some exceptional domain names lately.

Thanks to Charley for sharing information about this sale (his comment is above).

Whois Records:

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About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (20)


    The previous owner had a high traffic webcam site [both adult & non adult cams] on WW.com. It was a domain name only sale.

    His cam site now links to another domain.

    June 26th, 2014 at 12:21 pm


      Can you tell me where the WW.com now resides? “His cam site now links to another domain.”

      In reply to Charley | September 11th, 2014 at 9:53 pm


      so is WW still out there or not? or maybe another like it?

      In reply to Charley | June 21st, 2015 at 2:04 pm


    When you flip MM, you get WW.
    So then you should flip 1.2 to get 2.1 million price tag.

    How easy we found the sale price, right? 🙂

    Anyway. Two-letter .com are hot and for sure the value of any domain in this category will go just up. Keep in mind that two-letter nTLDs are blocked, so there is no alternative and no fear of confusion.

    Sale by sale the number of available two-letter .com names is reduced and one day only the largest corporation will own them. And then for sure we will see no such sale anymore.

    Congrats to seller and buyer and good luck to all the rest two-letter .com domain owners.

    June 26th, 2014 at 2:06 pm


      Love your pricing formula 😉

      In reply to Mark | June 26th, 2014 at 2:14 pm


      Based on http://domainshane.com/4-cn-completes-13-sales-500000-four-1-million-last-two-months/ the price was just $1,050,000

      I am disappointed.

      In reply to Sheoran | June 26th, 2014 at 4:15 pm

      Elliot Silver

      Why are you disappointed (ie what does this sale have to do with you that you would feel disappointment)?

      June 26th, 2014 at 4:58 pm


      It has nothing to do with me… It is just my feeling – I don’t like when sellers play the game asking $3MM and sell then for $1MM. When I sell house, I may ask 10%, 20%, or maybe 25% more in compare what I get when it comes to closing, but not 66% off, man! And I believe the value of domains in this exclusive category is higher. That’s all.

      In reply to Elliot Silver | June 26th, 2014 at 5:05 pm

      Elliot Silver

      IMO, 7 figure offers don’t come around all the time, and sometimes it’s better to take a good deal rather than wait for a perfect deal, which may never come. You only live once, and I’d rather not live with the regret of passing on a 7 figure offer, especially if I need the money for something else and the offer is no longer valid.

      In reply to Mike | June 26th, 2014 at 5:07 pm


    Like your blog Elliot.
    It’s a good domain and great sale.

    Even if it was sold at $1.6M and then comparing these sales with that of generic domains with setup businesses, there is a huge huge jump.
    Apartments.com (~$585M) / Cars.com (~$3B) / Ancestry.com (~$1.2B) are a living testimony to this.

    June 26th, 2014 at 2:13 pm

    Shane Cultra

    I just read this post tonight. You say in the article that the price was $1.2 million but that the seller prefers to keep the price private. Was the price added after I posted the official price from 4.cn or was it always known and here all along? Just curious Either way it’s public as well as a whole other list of incredible sales

    June 26th, 2014 at 8:38 pm

      Elliot Silver

      The seller of WW.com told me he preferred to keep the price private and didn’t share the price with me. This article is about WW.com.

      Dave Evanson, the broker on MM.com announced the price. I didn’t exchange emails with any of the parties on that deal.

      June 26th, 2014 at 8:40 pm

    Shane Cultra

    Nevermind. Followed the link to the Dave’s tweet announcing the price. Duhhh

    June 26th, 2014 at 8:39 pm

    Shane Cultra

    Oops. Well, somebody forgot to tell 4.cn

    June 26th, 2014 at 8:48 pm


    AY.com sold to the same buyer. Another Top dollar deal still unreported.

    June 28th, 2014 at 12:30 pm


    Yea, that is correct.

    There are many more NN.com sales during this year, which were done privately & were not listed on any newsletters. Names were sold to other buyers.

    Infact during May & June there were two NN’s that sold for mid 7 figures. Both buyers were big Chinese companies.

    Short letter names are commanding big numbers.

    June 29th, 2014 at 11:33 am


    I meant Short letter & number names are commanding huge prices.

    June 29th, 2014 at 11:37 am

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