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Labor Day Weekly Update

Hope you’re having a nice, long weekend if you’re in the US and if you’re not US-based, I hope your week gets off to a strong start. Here are a few updates and thoughts from me as the week begins.

– There was an interesting article on Econsultancy this morning.   According to the author, Ian Harris the CEO and founder of Search Laboratory, “Parked domains are generally low quality resources.” I tend to disagree with this, especially on generic domain names that people type-in to their browsers in lieu of using a search engine. If someone wants a personal loan and they end up on PersonalLoans.com, I would imagine these visitors are good prospects for the advertisers whose links they click.

– I was really surprised when Rick Schwartz announced I had 3 TRAFFIC Award nominations.   Thank you to whomever nominated me for the awards. I personally believe Juan Calle is deserving of the Domainer of the Year award for his big successes so far this year with the .CO Registry, not to mention his other Internet companies that operate on great domain names. He knows this business well, and it’s been fun learning about Juan and what he has done.

– It is an honor to be nominated in the Developer of the Year category with several friends. Keith’s primary website, Vibrator.com, has done extraordinarily well, and he’s on the road to success with Rio.com. I’ve mentioned Fred’s projects several times, and we’re obviously close with his company building out Burbank.com for my company. Rob Grant’s portfolio of real estate and Adirondacks-related domain names and websites is unmatchable. Rob Monster’s Epik platform is helping domain investors earn money with their underperforming domain names, and his Epik conference is going to help a whole lot of domain investors. Finally, Shaun’s Kelowna.com design was an inspiration for two of my geodomain names, not to mention his recently launched TorontoJobs.com website. There are a lot of successful developers working in the domain space these days, and it is cool even to be considered.

– I continue to receive emails and blog comments offering names for sale that need to be sold “urgently.” I assure you that this isn’t the right way to go about things, unless you either have great domain names or I know you well. If you are urgently trying to sell domain names, you should either hire a broker, post on forums (not spamming blogs), or seek out end users rather than domain investors.

– I heard a horrible story this weekend. A fraternity brother of mine (two years older than me) was fishing with his father on Lake Oswego in New York a couple of weeks ago. They weren’t wearing life jackets and their boat capsized a couple miles from shore. My fraternity brother was able to hang on to the boat until help arrived but his father couldn’t and drowned. They were both experienced boaters and fishermen. Makes you realize the importance of life jackets when you’re on the water.

Reason #1 a Domain Name is Better than Facebook URL: You Control It

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A few weeks ago, a reader emailed me with a question, “I’m asking myself if businesses are abandoning their websites for a facebook page. Maybe not for an ecommerce site but for a small and medium “brochure” type website, why not just go with facebook? ” As I was about to write an article to discuss this, Mike Berkens had a post that touched on this topic.

It seems that many companies have been using and actively promoting Facebook and Twitter accounts with vanity urls that contain their brand names. I personally never liked the idea of ceding control of your url, which has been done by companies like Best Buy with their Twitter Twelpforce and TGI Friday’s with their Facebook FanWoody campaign.

Today, I read an article on TechCrunch about Facebook revoking the vanity url, http://www.facebook.com/harmon, used by one of its users, Harmon Bajwa. The company allegedly sold it to another company named Harman International, who wanted it for a campaign, supposedly in conjunction with the Grammy Awards.

Imagine that your small company shares its name with a Fortune 500 company – or even shares a name with a F500 company’s brand. It doesn’t appear that there would be anything to stop Facebook or maybe even Twitter from taking your url and selling or giving it to another company.

With a domain name, another company could still try to get it by filing a UDRP dispute (or lawsuit), but there are mechanisms in place to prevent a person or company from simply having the domain name taken from them.

This looks really bad for Facebook, and it’s a good reason why smaller companies and individuals should really think about whether they want to give up control of their address online.

How to Potentially Lose $11,000+ in Less than a Year

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According to the World Intellectual Property Organization website’s list of pending UDRP filings, Inter-Continental Hotels Corporation / Six Continents Hotels, Inc. filed a UDRP for 1,529 domain names that they believe infringe on some of their hotel brands. Names such as candlewood-braintree.com, holiday-inn-dfw-north.com, los-angeles-commerce-casino.com, and staybridge-bwi-airport.com were registered by what appears to be one party, Unister GmbH (although I only searched a random assortment of these domain names).

It appears that many of these domain name I searched were registered recently – in mid to late 2009. For example, staybridge-suites-reno.com was registered July 21, 2009, hotel-indigo-london-paddington.com was registered May 23, 2009, and holiday-memphis-hacks.com was registered July 21, 2009.

To possibly make a defense even more difficult for the domain registrant, it appears that some of the names I searched are listed for sale at Sedo (holiday-inn-universal-studios.com for example), and I would think the Complainant could allege this to be a sign of bad faith.

The names I searched all appear to have a hotel booking engine on them, and when dates of stay are entered into the appropriate fields, visitors are redirected to HotelReservation.com, which appears to be owned by the entity that owns the other domain names I searched.

I can never predict what a UDRP panel is going to decide, but if the panel awards all of the domain names to the Complainant, that could mean a loss of upwards of $11,000 assuming a registration cost of $7.25. Ouch.

Charity Party in During NYC SES

SES is coming to New York in a little over a week, and if you are in town for it, you should know about a charity party that is being held on March 23.   The event is organized by an Internet marketing networking group in New York.   Below is some information about the event from their website:

Who: All Internet Marketers are invited
What: $50 Charity Donation For Open Bar Party
Where: Heartland Brewery in Union Square, New York, NY
When: Monday March 23, 2009 from 8pm-12am
Why: Because this is the hottest networking party for internet marketers. It is being held at Heartland Brewery, NYC’s very own microbrewey which has won many awards for their craft beers. Most of the conference speakers and top internet marketers will be there. Did we mention that all raised money is going to charity! Go ahead make business connections, have fun and help save the life of someone with cancer.

2008 TRAFFIC Award Winners

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Subscribe to Elliot's BlogLast night’s TRAFFIC conference in New York featured an awards dinner following Moniker’s auction. Many of the industry’s best and brightest were nominated for awards in several categories. Congratulations to everyone who was nominated and especially to all of the winners:
Sponsor of the Year: Winner – TrafficZ.com
Skenzo
Casale Media
Parked
Sedo
Hitfarm
Best NewClick Program: Winner – Sendori
Parked
Adbrite
EvoLanding
Hitfarm
We “Get it” Award: Winner – Foreclosure.com
Apple
CNN
Johnson & Johnson
Domainer of the Year: Winner – Rick Latona
Derek Giordano
Dr. Chris Hartnett
Mike Berkens
Rob Grant
Lonnie Borck
Rick Schwartz
Best Overall Solution: Winner – Fabulous
DNZoom
Moniker
NameMedia
Parked
Skenzo
Domain Hall of Fame: Winners – Dr. Chris Hartnett & Scott Day
Mike Berkens
Rob Grant
Larry Fischer
Yung Ye
Page Howe
Best Developer of the Year: Winner – Kevin Ham
Jessica Bookstaff
WhyPark
Recall Media
Rick Latona

2008 TRAFFIC Award Nominees

1

Howard Neu emailed me a list of the 2008 TRAFFIC Award nominees. The winners will be announced at next month’s TRAFFIC show in New York City. To vote, drop Howard an email (trafficawards @ earthlink.net). These are some of the leading individuals and companies, and a hearty congratulations to them all, many of which are close friends.
SPONSOR OF THE YEAR
SKENZO
CASALE MEDIA
TRAFFIC Z
PARKED
SEDO
HITFARM
DOMAINER OF THE YEAR
DEREK GIORDANO
RICK LATONA
DR. CHRIS HARTNETT
RICK SCHWARTZ (Declined)
MIKE BERKENS
ROB GRANT
LONNIE BORCK
BEST OVERALL DOMAIN SOLUTION
FABULOUS
DNZOOM
MONIKER
NAME MEDIA
PARKED
SKENZO
DOMAIN HALL OF FAME (Vote for 2)
MICHAEL BERKENS
DR. CHRIS HARTNETT
ROB GRANT
LARRY FISCHER
SCOTT DAY
YUN YE
PAGE HOWE
BEST NEW MONETIZING SOLUTION
PARKED
SENDORI
ADBRITE.COM
EVOLANDING.COM
HITFARM
THE “WE GET IT” AWARD
JOHNSON & JOHNSON
APPLE for ME.COM
FORECLOSURE.COM
CNN

BEST DEVELOPER OF THE YEAR

JESSICA BOOKSTAFF
WHY PARK
RECALL MEDIA
KEVIN HAM
RICK LATONA

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