Monetizing my domain name traffic has never been a major revenue driver for my companies, but it is a big driver of revenue in the domain business. In fact, according to Dr. Gregg McNair, “In ten years monetization revenues have never been higher and they continue to grow.”
I received a press release over the weekend that was timed to coincide with the DomainFest Asia conference being held in Hong Kong. In the release, the launch of Premium Traffic Limited (PTL) was announced. According to the press release, there have been a number of different brands within the McNair Monetization Group, and those brands have all been consolidated into one unit called Premium Traffic Limited. I was told that this move has been in the works for over a year.
Gregg shared a bit of insight into the company. “Being ahead of the competition in technical development and traffic quality are our two primary advantages,” he shared via email. In addition to timing the news with DomainFest Asia, the company also made the announcement in advance of scheduled product launches. “New monetization products are due for release this calendar year so we had to do something about brand confusion,” Gregg told me. Finally, the company rolled up all of its units under one brand for scalability. “The scalability of the platforms now enables greater processing hence the more open offering than ever before,” Gregg also shared.
In addition to PTL, Gregg is very active in the domain name space as the Chairman and Co-Founder of Igloo and Chairman of the Co.com Registry. Gregg is also a Board Member at the non-profit Water School.
The press release I received is published below:
McNair Monetization Group Rebrands as Premium Traffic Limited
Panama City, Panama, 18 September 2016.
Over the past ten years or more, domain industry entrepreneur Dr. Gregg McNair and his team have been leaders in developing innovative and high performance monetization platforms for domain traffic.
Back in 2006 the STRATA rotational platform offered a huge competitive advantage for domain owners. In 2008 the integration of the PPX, CPA business provided further enhancements and options. By 2012 the unique, high performance zero click platform trading as DMPro was rolled out. QUOTES.com became the direct to brand platform in 2014.
Over the years the Group offering has been to a high volume, exclusive client base most of whom are long-term customers.
Obviously with so many brands and email addresses it was only a matter of time before all the Group monetization platforms were combined into a single business. Hence, Premium Traffic Limited (PTL) combines all the platforms into a single entity owned and controlled in Panama.
Technical and administration support continues to be contracted out of Hong Kong with the same ever-growing professional team doing the same great job.
The Hong Kong staff manually hand-map each domain, and keyword each domain to each provider. They leverage years of monetization information and the Group experience. The six senior managers have been with the Group for more than 10 years.
Apart from the name change, the product offering and performance has been further enhanced promising unbeatable returns. PTL has integrated all the Group platforms and is now developing new products to remain the clear leader in monetization options and performance.
PTL offers state of the art user-friendly, real time access, providing instant multi platform optimization solutions for every name.
Domain investors holding large earning portfolios should contact the General Manager, Steve Bjerking to arrange a risk free comparative test.
Premium Traffic Limited. The multiplatform, sustainable, high return solution for high volume domain traffic monetization.
Contacts: Steve Bjerking Steve@PTL.co.com
Gregg McNair ggg@PTL.co.com