Late last week, I wrote about the sale of Crypto.com, a domain name that was acquired by a crypto-based credit card company called Monaco, which is rebranding as Crypto.com. I have been tracking quite a few exceptional domain names that would appeal to cryptocurrency companies, and I can exclusively report the sale of the Coins.com domain name.
According to Whois records, Coins.com is currently registered to IP attorney Stevan Lieberman. The domain name had previously been registered to Stacks Bowers, a company that conducts auctions of rare coins and currency. I contacted both the new registrant via the Coins.com contact form as well as Stevan, and both confirmed the domain name was sold and is currently in escrow via Escrow.Domains, a secondary site of Greenberg & Lieberman.
The new registrant of Coins.com is Adam Perzow, who was previously associated with Investing.com. Adam is one of two co-founders of MD Insider, Inc., a machine learning data company in the healthcare sector. He also previously sold his domain, Invest.com, in late 2014 to Singulariteam, a private equity group based out of Israel.
I reached out to Stacks Bowers to see if they could offer a comment about the sale of Coins.com with no reply.
From what I understand, the acquisition of Coins.com was made as an investment due to the branding potential of Coins.com as a global consumer brand for the cryptocurrency space. Adam told me via email that “with the right strategic partner and scale, the value of the brand can be unlocked and realized globally alongside trusted sources like Coinbase.” The buyer is “seeking to position Coins.com in a joint venture capacity with a major group (i.e. top digital asset exchange or platform in the cryptocurrency space, or traditional stock exchange or IBANK like Nasdaq, Deutsche Bourse or Goldman Sachs).”
Adam mentioned that since acquiring Coins.com, he has been contacted by quite a few of the larger crypto-companies and exchanges who have either tried to buy Coins.com or have proposed other types of deals. I was told that the domain name is not for sale, and is only bring positioned with a major joint venture in mind, despite receiving offers of “almost $10 mm from existing crypto players.”
Adam would not share the purchase price or terms of the deal with me, although he did confirm that it was a seven figure deal. Based on the fact that the domain name is still in escrow, my guess is that the deal involves a payment plan.
As you may recall, Token.com sold earlier this year for an undisclosed sum, and Tokens.com sold to a group called Polymath. I would imagine Coins.com has a larger appeal to a wider audience, and the purchase price likely reflected that.
I will keep an eye on Coins.com, and if I hear of a partnership or even a sale of the domain name, I will share an update.