Viacom Buys to Support Jon Stewart's Rally to Restore Sanity |
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Viacom Buys to Support Jon Stewart’s Rally to Restore Sanity


Jon StewartWill Jon Stewart of The Daily Show really hold a “Rally to Restore Sanity” event on the Washington Mall at the end of October? Will Stephen Colbert follow suit with his “March to Keep Fear Alive?” These two comedic talk show hosts announced plans for their respective rallies, and if the domain registrations are any indication, Stewart’s Rally may actually happen.

According to the Whois record for, Viacom registered this domain name on September 9, 2010. It’s a smart move, because many companies these days seem content to rely on Twitter and/or Facebook urls for marketing and promotions. Stewart does have both Twitter and Facebook pages locked down, but this domain name with a single page website will be the third prong in a marketing campaign.

On the other hand, it does not appear to me that Viacom secured the domain name. In fact, it appears to be registered to someone named Vinh  Pham, and the domain name was just registered on September 16, 2010, the day the show aired. One would think if they would have purchased both domain names at the same time.

On the one page website, there is a link to the “Restoring Truthiness” campaign fundraiser that is hosted on the website. It is a bit confusing and misleading though, especially if the registrant is unrelated to Viacom.

You can see more CNN coverage of the announcements in the video   below”

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (34)


    Sorry but Jon Stewart is a jackass.

    September 17th, 2010 at 9:23 am


    Restoring sanity would be to impeach Obama and fire his entire regime.

    September 17th, 2010 at 9:24 am

    Mark Landry

    Just what do you think the impeachable offense is? Pissing off conservatives?

    September 17th, 2010 at 9:32 am

    Boarat of NYC

    People like Mike is the reason we have to restore sanity to the political discourse. I think the extreme right and left ought to stop taking money from their masters and this country start working out solutions thru COMPROMISE.

    September 17th, 2010 at 10:08 am


    Totally right Boarat… see you in Washington on October 30th!! LOVE Jon Stewart : )

    September 17th, 2010 at 10:20 am

    Jessica Falvey

    Really impressove:)

    September 17th, 2010 at 10:43 am


    Interesting… I guess.?

    September 17th, 2010 at 11:01 am


    Mike, your kind of “liberties” are popular in Saudi Arabia. Welcome to America.

    September 17th, 2010 at 11:06 am


    Colbert’s URL is:

    I hope Stewart asks people to get out and vote for “reasonable candidates.”

    Did you know: 68% of the US budget is Social Security, Defense, Medicare and Interest on the Debt. Everything else is 32% (and we borrow every penny to pay for it). Tell me: what will the tea party cut from the budget?

    Did you know: Democrats propose to extend the Bush tax cuts for everyone? But just on the first $250,000 of taxable income (sounds fair to me).

    Yes, lets bring back sanity!!

    September 17th, 2010 at 11:44 am


      @ jimaf

      Thanks for posting that url… Strange (well maybe dumb is the better word) that Viacom didn’t secure the name I posted about for Colbert’s March 🙂

      September 17th, 2010 at 11:46 am


    ya quick, Jon Stewarts gonna restore reality

    he’s a fool, the type that says obama is an honest guy and ordinary Americans are radical

    Mike i am with you 100%

    September 17th, 2010 at 4:03 pm


      @ pss

      Why do you even care about this? Your IP address says you’re in Canada.

      BTW, I am a registered Independent… well in NY state, I am just unaffiliated. At least when I lived in New Hampshire, I could vote in the primaries. LOL.

      September 17th, 2010 at 4:05 pm


    because my world too depends on a strong and free America

    not one where it’s leader spent his life in pursuit of causes contrary to America

    next time research your candidates

    it matters

    im neither Dem/Repub obviously

    but i value truth not lies

    September 17th, 2010 at 4:12 pm


    @ pss

    I voted for McCain, and I stay out of your politics. I have much better things to do managing my business, and that’s more important than visiting blogs to post my political opinions.

    September 17th, 2010 at 4:13 pm


    did you know your president was disbarred as a lawyer because he lied on his bar application – didnt mention his other name/alias?

    he did the same thing to become president, didnt he?

    no biggie right?

    remember what his answer was when asked if he believes in American exceptionalism – no big deal?

    this man wants the UN to have jurisdiction over you

    this man is a race monger

    this man is your enemy – you just dont know it yet

    oh and have a nice day

    you will

    September 17th, 2010 at 4:26 pm


    @ pss


    Financially, I am having the best year I’ve had in a couple years. The sun is shining, and my wife is on the way home for dinner… and I just got a call from one of my closest friends and he’s dating a new girl. My parents and brother (wife and I) are in good health and good spirits…. Three of my best friends and my sister in law all just had healthy babies in the last year. What could be better?

    Oh… vacation in Palm Beach in 3 weeks.

    Life is good.

    September 17th, 2010 at 4:36 pm


    Oh lovely. They get Rush Limbaugh in Canada too.

    (to state the blindingly obvious…none of that stuff is true)

    September 17th, 2010 at 4:39 pm


    Elliot you deserve all the best. Your writings show you are a good guy.

    SL you are symptomatic of the issue at hand

    race to the bottom, America
    blame America
    hurray for the world’s jackals at your door
    they smell blood

    me Im just a fool no doubt
    i will let myself out..

    September 17th, 2010 at 4:48 pm


    Correct, you are a fool if you believe conspiracy theories.

    September 17th, 2010 at 4:58 pm

    Mark Landry


    The President was not disbarred. Check your facts. Oh that’s right you conveniently make them up or let Fox News do that for you.

    September 17th, 2010 at 5:51 pm


    Mark it is extremely unusual for there to be a court ordered inactive status – dig a bit deeper and you will see there was a fraud at the root of that.

    oops thats the wife

    the husband, barry soetero, relinquished his right to practice for the reason I stated. he had no choice.

    most lawyers like to stay lawyers

    you want to take comfort from the words inactive or retired, go for it.

    maybe one day we will all see so no conspiracy theories required here.

    question – what was obamas first act as President?
    answer – he sealed all his historical records

    transparency, hope and change.

    good luck America.

    September 17th, 2010 at 9:04 pm

    Mark Landry

    question – what was obamas first act as President?
    answer – he sealed all his historical records

    Another lie.

    “In his first act as President, Obama orders all federal agencies to freeze former President Bush’s pending regulations until the new administration has a change to review them.

    On his new Web site,, the President also issued a proclamation that Jan. 20, 2009, is to be a “national day of renewal and reconciliation.”

    Get off his back; his job is hard enough as it is.

    September 17th, 2010 at 9:17 pm


    Elliot I re-read your post above, you are right this is not the place for this. I never cared much for politics either, till i saw that America was electing a deceiver. Nothing to do with black/white, or right/left (remember when that didnt matter so much). We all rely on a strong, true, confident America and this man is all in for the opposite. Hope I am very wrong.

    September 17th, 2010 at 9:34 pm


    Mark Obama’s first act as President was EXECUTIVE ORDER 13489 banning release of any of his records.

    Im not here to argue, Google works for everyone.

    September 17th, 2010 at 9:40 pm


    Yeah you’re right, Google works just fine…

    So was Reagan born in Kenya too?

    Luckily the nutjobs here in the US are in the minority. It may not seem like it but that’s because the scream the loudest and get the most attention by the media.

    The rest of us are as Jon Stewart describes. Moderates who just shake their heads in disbelief at all this conspiracy cr*p and carry on with our lives.

    September 17th, 2010 at 11:38 pm


    Ought not feed the trolls. pss is very un-Canadian, IMHO. Just ignore his rants.

    The Colbert/Stewart rallies are about lovers, not haters like pss. Dang well about time, too!

    September 18th, 2010 at 3:08 pm


    Is this the same moderate Jon Stewart who supported Obama as the savior of the country just 2 years ago?? hmmm… You can get a concussion from doing a 180 that quick if you aren’t careful.

    September 20th, 2010 at 3:19 pm


      @ Capnjim

      Do you enjoy trolling on random websites? Sorry that you have so much spare time.

      September 20th, 2010 at 3:27 pm

    Todor Krecu

    Join a “Rally to Restore Sanity” near you:

    September 21st, 2010 at 1:52 am

    Brad James

    a bunch of hateful, treasonous, anonymous pigs filling up a blog with their racist untethored and unfounded hate talk against The President of The United States. What else is new? Why don’t you aholes go suck a lemon. your bully tactics don’t work anymore. Americans are sick of the crap that spews out of Limbaugh’s mouth, up your butts, and then out your ignorant pie holes.

    September 21st, 2010 at 2:48 am


    Capnjim, I don’t think you unstand what the Rally to Restore Snaity is. It’s againt all these nutty far right people. It’s not against Obama. I think you will find all the people at the rally are for Obama. I know my husband and I’ll be there. We are from NH.

    September 21st, 2010 at 12:16 pm


      @ Sandi

      Where in NH? I am from Nashua originally.

      September 21st, 2010 at 12:18 pm



    September 21st, 2010 at 12:46 pm

    PJ Yusten

    How refreshing to look forward to a rally promoting peace and compromise rather than hate and violence. BTW, last time I knew, this country was a democracy where the President is elected by the people. We voted for President Obama.

    How about this solution for extremist nut jobs who plant conspiracies about President Obama…take your own advice given during the Bush administration: If you don’t like the President or the way the country is running then LEAVE.

    Love it that former President Carter called out Glenn Beck and the Beckerheads for their deliberate and constant dissemination of lies.

    September 24th, 2010 at 12:10 pm

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