When I am looking to purchase a domain name in the aftermarket, one thing I try to research is whether the domain name was on the market before, and if so, the price listed on other websites. When I want to flip a name for $25,000, there’s nothing worse than a potential buyer telling me he saw it listed for sale for $15,000 on another website – even though it may have been a very old listing.
One piece of advice I have to Fabulous / Dark Blue Sea – as well as other domain investors who may do the same thing – is to NOT list the asking price in the Whois information. When a company like DomainTools archives Whois lookups, it archives this information forever, and I can see what Fabulous or Protopixel (a DBS subsidiary) had it listed for at one point when I am doing my due diligence on previous ownership.
Although many buyers don’t really care about a previous sales price when they want a particular domain name, it can never help in a negotiation (unless of course you got a significantly better price). When selling to other domain investors, this can be used as a negotiation point for a lower sales price.