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About.me Launches in Beta

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About.me is a new website that allows people to create a personal profile page, and it recently launched in beta. Invites to people who signed up a few weeks ago are slowly being distributed, and I received mine yesterday.

The website allows its registered users to create a very customizable profile page. You can add a picture or other image, profile information, colored background, website links, and there are a variety of other neat profile options.

I think it’s important to sign up early because you can secure your customizable url. My profile is found on About.me/ElliotSilver. I also think it’s important to sign up, from a public relations standpoint, because it’s always good to “own” the top search results for your own name, and assuming this service takes off, it will probably rank very well.

Congrats to Karen!

Every once in a while, I sprinkle in some personal tidbits on to my blog, and I hope you don’t mind. This morning, I want to congratulate my wife on successfully defending her doctoral dissertation yesterday afternoon.

Karen has been in graduate school earning a Psy.D. in Clinical Psychology for the last 4+ years, and she is currently in the midst of her 5th year internship. Karen worked hard on her dissertation (and for the last 4 years of grad school), and I am very proud of her accomplishments!

Now we’re off to Florida to celebrate.

Vaultpress: Great WordPress Backup Plugin

For the past month or so, I’ve been using a great new WordPress back up plugin called Vaultpress. The creator of the plugin is Automattic, the company that also owns WordPress, so you know they know what they’re doing.

I signed up a few months ago, and since the company is still in Beta, they’ve been slowly awarding “Golden Tickets” that can be redeemed for the ability to install and use the plugin. The cost of the backup is $15/month, which is more expensive than the Amazon Storage I’ve been using, but I am told Vaultpress makes it much more simple to install a back-up in the event of a database problem.

If you operate a WordPress website where data loss or complete data  wipeout  would seriously hinder your business, you should consider Vaultpress. For a few of my sites, having a back up is critical, and I trust Vaultpress with my data backups. I recommend you apply for an account and decide later if/when you are given the Golden Ticket.

At What Price Will Flowers.mobi Sell?

A few weeks ago, it was announced that Rick Schwartz would be selling Flowers.mobi at the Traffic Miami live auction held by Rick Latona, and there would be no reserve price. Flowers.mobi was originally purchased for $200,000 when the extension was originally released. From what I understand, the lawyer from 1-800-Flowers was there, but Schwartz outbid him to win the domain name.

Since buying Flowers.mobi, a lot has changed with regards to the perception of .mobi domain names. I don’t believe I own (or my company owns) more than maybe a couple of hand registered .mobis. I don’t even track how .mobi domain names are selling, but I can’t remember the last one to crack DN Journal’s weekly sales report.

There are a number of questions that will soon be answered, but I am sure there are those who are already thinking about them. Will .mobi investors bid heavily on this domain name to help improve the value perception of the extension? Will someone buy it and build a profitable website?

One of the biggest questions is will 1-800-Flowers turn up and bid again?   1-800-Flowers is highly regarded when it comes to direct marketing and Internet marketing. Should they opt to not show up, having been willing to spend a lot of money just three years ago, it would really say something about what mainstream marketers really think about this extension.

So… at what price do you think Flowers.mobi will sell?

Kudos to the Domain Companies That Hire Domain Investors

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It might seem like the most obvious thing in the world, but I believe that companies who operate in the domain space should make a concerted effort to hire domain investors or people familiar with the domain space. In reality, I don’t see this happening as much as it should.

Andrew Allemann was recently hired by one of the leading domain companies, Directi, and I want to congratulate both he and Div on the hire. Andrew knows just about everyone that works in the space, and he knows all of the principals at the leading companies as well.  Very shrewd move. Similarly, Sedo recently announced that Dave Evanson was hired by the company, and I thought that was a smart move as well (as I previously noted).

Some people might argue against this for a variety of reasons including the fact that it can be tough sharing information with a potential competitor, it’s difficult to lure independent domain investors to a corporate environment, domain investors may leave the company and compete or take knowledge from the company, domain investors may not trust other domain investors with their information…etc.

While I can see where those arguments are valid, I still think it’s important to work with people who have a direct understanding of the business were in and the way domain investor entrepreneurs think. I look forward to learning more about Directi from Andrew, and Dave and I have already been in touch with regards to his new company.

PS: No, this most  definitely  isn’t a request for a job opportunity 🙂

Advice on Mini Site Development

Yesterday, I wrote a couple of articles giving updates on my mini sites that were built by Wanna Develop and Big Ticket Domains a year ago. Over the last year, I’ve worked with a few mini site development providers and built my own mini sites, and I want to share some tips and advice based on my experience.

– Mini sites may not make a lot of money, but they can be good traffic producers

–  A mini site can help get a domain name get ranked in the search engines, which is beneficial to a potential buyer (or the current owner) looking to avoid the typical sandboxing that comes with newly developed websites once the mini site is turned into a comprehensive website.

– With the traffic some can bring in, lead generation might be a higher paying option than Adsense.

– If you can learn enough coding to enable yourself to work with a WordPress or static html template and use it for various sites, you will save money on many templates (if you have the time). You can use services like TextBroker.com or eLance to find good writers, and sites like Flickr can be a source of free-to-use images.

– If you don’t have the time (or desire) it may be worth your effort to build some of these mini sites on names you haven’t successfully monetized with PPC and/or you don’t have the time/desire/funding to build a big site/

– There are several companies out there that can build you similar mini sites. If you don’t want to do it on your own, test the various services and choose a provider that meets your needs (price, time, personality…etc).

This year, I haven’t done much more with mini sites (aside from a  Epik  site on BumperProtectors.com). I think this is more a result of buying higher value domain names that are quickly selling than buying the less expensive names I invested in during last year’s tougher times. I am sitting on less new inventory this year than I was before, and I have been focusing on growing my revenue-generating websites.

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