Marksmen Acquires on Behalf of Kourtney Kardashian


In mid-February, I noticed that Marksmen, a brand protection and intellectual property acquisition company, had acquired the domain name. A couple of weeks later on March 2nd, transferred to a third party. I noticed these two Whois changes  when the domain name showed up in two of my DomainTools morning alert emails.

I did not really think much about until I saw a new brand called Poosh was mentioned in the news. I was reading an article in the New York Post this morning, and it looks like Marksmen acquired the domain name on behalf of Kourtney Kardashian. Here’s an excerpt about Poosh from the NY Post article:

“Look out, Gwyneth Paltrow: Kourtney Kardashian may be coming for your “contextual commerce” crown.

The reality star, 39, teased the launch of her new brand Poosh on Instagram Monday, sharing a photo of herself lounging nude in her bathroom, a laptop in one hand and a teacup in the other.”

If you visit, you can see a coming soon page featuring Kardashian with a sign up form.

With the power of the Kardashian family marketing, Poosh will probably become a fairly well-known brand. Poosh is a fairly unique brand name, and it was wise for Kardashian to get the matching .com domain name before launching the brand.

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


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