Several months ago, I was negotiating with a web developer to sell a call to action domain name I bought at expiry auction. The domain name was generic in the sense that it could easily be used and branded by a variety of companies or groups. I wasn’t able to learn much about the prospective buyer who did not share a client list on his website, but I did notice the matching .org domain name was registered to a non-profit organization.
I did a bit of research about the organization, and I saw their mission was something I opposed. It’s not anything illicit or illegal, but it is something I would not support – and in fact, would likely support an opponent of that organization. Because of the generic nature of my domain name, though, I figured there was just as good of a chance that the web developer prospect was buying it on behalf of another entity. In addition, I realized that the prospect could just as easily buy the domain name anonymously via Afternic. Same goes for every name I have listed there.
In the end, realizing it was quite possible the domain name was going to end up in the possession of the organization that has a mission I opposed, I worked out a deal with the buyer who paid nearly full price to purchase the domain name. Subsequent to the deal, I learned it was, in fact, that organization that bought the domain name.
While I would have preferred not to sell my domain name so it could be used by the organization, I don’t have regrets. The domain name is being used in more of a defensive manner than being a major part of a campaign, and it is also such a small organization that the domain name will likely never be seen or used in a way that I could see it in action. It was also a nicely profitable deal.
For a while, I was upset with myself for doing the deal because of my opposition to their cause, but I got over it. I was going over some of my deals in my head from the past year, and I thought about how I would handle that negotiation if I had the ability to do it over, and I thought I would ask others if they would go through with a deal knowing the domain name might end up in the possession of a cause they oppose. Would you sell a domain name to an organization that has a mission you oppose?