— Web.com (@webdotcom) June 27, 2012
As you can see from the embedded tweet, Web.com has announced a 10 year sponsorship of the PGA Tour. In a blog post posted this morning on its website, Web.com “signed a 10-year contract with the PGA to become the title sponsor of the newly renamed Web.com Tour.” The Tour was previously known as the Nationwide Tour.
This is pretty good news for domain name investors, as it will certainly bring additional attention to domain names. The great thing about the PGA Tour (in my opinion) is that many business decision makers watch golf tournaments, and any time attention is brought to domain names, it’s a very good thing.
Go Daddy has done very well with its sports sponsorships, and it seems that the company continues to increase its visibility, with auto racing, Super Bowl, bull riding and other sporting event sponsorships and marketing campaigns. 1 & 1 has also been advertising during popular sporting events, although the focus seems to be on small business websites in its commercials.
Web.com’s primary focus is on business websites, and in the last couple of years, the company acquired Register.com and Network Solutions.