This week, I re-launched my corporate website on TopNotchDomains.com. I don’t really love my company name anymore, but it’s a pain in the neck to change it, and it really isn’t worth the hassle of making any type of legal change, especially because I operate in two states and that means additional work and legal fees.
One of the first things you may notice is a new logo. I used Logo.com to create the corporate logo design, and I really appreciate the work they did with the little guidance I gave. The designers came back with dozens of ideas and we eventually decided there wouldn’t be any type of accompanying graphic with the logo and it would be a stylized font. The logo designers chose a design that utilized the “notch” theme, with almost every letter having a notch in it. I kept the same colors as I had in my previous logo for consistency sake. For those who are curious, I used the platinum package giving me unlimited revisions.
I used a html theme I found at ThemeForest, and it cost somewhere around $30. I made several alterations to the theme to adjust it to fit my needs. This was one of those times that having a bit of coding knowledge was advantageous. I also used Tia Wood to make a couple of site design changes I didn’t know how to make, particularly on the developed brands page.
One thing I want to change around a bit is the home page. I think the text needs to be re-written, although I don’t really feel like spending much time doing that right now. I think the site is fairly straightforward, makes it clear that my business invests in good domain names and builds them, and it’s been around for a fair amount of time.
I think it’s wise for domain investors to have a corporate website because it gives some people assurance that you are a “real” entity when you are doing a deal.