Most private companies do not share revenue figures and other internal financial benchmarks. I think many look at the privacy aspect as an advantage of running a privately held business.
This morning, Radix published a press release with some of its financial data. I don’t recall seeing other private companies in the domain space share their numbers, so it is a unique bit of insight. As you know, Radix is a privately owned domain registry operator. The company operates nine new gTLD domain extensions, including .Website, .Online, .Host, .Tech, and several others. Here is some of the data Radix shared:
- $11.7 million in annual revenue, not including December (expected to surpass $12 million)
- More than 50% of total revenue was contributed by non-premium domain renewals
- $1.76 million in revenue attributed to premium domains sold and renewed (both via registrar channel and direct)
- 49.6% of revenue from the US, 14.4% of revenue from Germany, and 7.7% of revenue from China
Interestingly, when Donuts was named a Deloitte Technology Fast 500 award winner, the company shared its revenue growth but was not required to share its actual revenue figures. It would be neat to see how Donuts’ revenue compares to the $12m revenue figures shared by Radix.
Here’s the press release Radix shared with me this morning:
Radix set to cross $12 Million in Annual Revenue in 2017
13th December, Dubai. Radix, the world’s 4th largest domain portfolio registry, revealed that it has reached $11.7 million in annual revenue and will surpass the $12 million milestone before the end of the calendar year 2017. This is the first time that Radix, a self-funded company, has shared its financial numbers.
The $11.7 million does not include revenue generated in the month of December. The figure also excludes the complete renewal-revenue from domains expiring in November and December as registrants have upto 45 days to renew their domains.
In spite of this, Radix reported that more than 50% of the total revenue has been contributed by non-premium domain renewals. The recurring revenue of non-premium domains was almost 2X of new registrations. Of the total revenue, $1.76 milion can be attributed to premium domains sold & renewed on registrar storefronts as well as one-time premium sales made directly by Radix. One-time premium sales contributed to 14% of this whereas recurring premiums made up the remaining 86%.
Despite being inactive in China through most of Q3 (due to the MIIT restrictions), total revenue in the quarter showed an upward trend. Overall, Radix will be ending 2017 on a high as the November was its best month in terms of new registration revenue.
Drilling down the annual revenue based on registrar country, US was the top contributor with 49.6% of the total share followed by Germany at 14.4% and China at 7.7%.
Started in 2012, Radix is the world’s 4th largest nTLD portfolio registry. Radix is part of the Directi Group, which is currently valued at $1.4 billion. Radix has been an active participant in ICANN’s process to expand the internet naming system, and has obtained the rights to operate over 9 new gTLDs (generic Top Level Domains) including .ONLINE, .STORE, .TECH, .WEBSITE, .SPACE, .PRESS, .SITE, .HOST, and .FUN.