A colleague emailed to ask me why I am not working with a specific landing page service he has been using. I neither have enough domain names to really give a company a fair shot, nor do I have the desire to set up many accounts at different platforms, giving access to private data to many companies.
The first issue is the primary issue. If I set up an account at a new landing page or parking service and only test 50 domain names, there’s a pretty good chance there will be very minimal impact – either positive or negative. Is that the fault of the service provider? No, of course not. I can’t pass judgment on the performance of a company with a limited number of domain names for a limited amount of time. If the service sucks or is bonkers, I won’t know if it’s the service, the names, seasonality, or a multitude of other factors beyond their control. It would be silly to test out a whole bunch of services when I can’t really determine why a test went well or went poorly.
