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Moniker Auction to be Held This Afternoon

Elliot Silver
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1

Today is somewhat of a bittersweet day in domain auction history, as it marks the final Moniker Live Auction to be held at a TRAFFIC show for the foreseeable future. Moniker was the pioneer in live domain auctions, and they’ve scored tens of millions of dollars in TRAFFIC auction domain sales over the years.

This afternoon at 4pm EST, Moniker will hold its live auction, with simultaneous bidding online at Snapnames. As you can see, there are some great domain names in the auction. Some of my favorites are bolded below (I have no domain names in the live auction).

10 CollegePrepClasses.com $501-$1000
20 PartTimeHelp.com $1001-$2500
30 CustomBoots.com No Reserve
40 TennisCamp.com $2501 – $5000
50 FramedPrints.com No Reserve
60 IceCreamMaker.com $5,001 – $10,000
70 TattooParlor.com $5,001 – $10,000
80 SchoolDresses.com $1001-$2500
90 ImportedLeather.com $2501 – $5000
100 ImportedMarble.com $2501 – $5000
110 Organic.info $5,001 – $10,000
120 SiliconeGel.com $5,001 – $10,000
130 SwineFlu.net $5,001 – $10,000
140 LNN.com $5,001 – $10,000
150 Business.cm $5,001 – $10,000
160 EnergyDrinks.org No Reserve
170 SportFishingBoat.com $1001-$2500
180 HorrorStories.com $5,001 – $10,000
190 ClothesDryer.com $2501 – $5000
200 SmartLink.com $10,001 – $25,000
210 EScripts.com $10,001 – $25,000
220 Pornos.net $10,001 – $25,000
230 Alimony.org $10,001 – $25,000
240 Aging.com $50,001 – $100,000
250 Minority.com $50,001 – $100,000
260 AutoClassifieds.com $50,001 – $100,000
270 Clarinet.com $50,001 – $100,000
280 NewYorkers.com No Reserve
290 CollegeEducation.com $250,001 – $500,000
300 Dropout.com $10,001 – $25,000
310 HonorRole.com No Reserve
320 Tested.com $2501 – $5000
330 Education.cm $5,001 – $10,000
340 GoodTeachers.com $1001-$2500
350 NYC.info $10,001 – $25,000
360 GraduateClasses.com $501-$1000
370 NewYorkSingles.com $25,001 – $50,000
380 NY.biz No Reserve
390 VD.com $250,001 – $500,000
400 NoseJobs.com $25,001 – $50,000
410 Lung.com $25,001 – $50,000
420 PregnancyCenter.com $25,001 – $50,000
430 Flatulence.com $10,001 – $25,000
440 ChestPains.com $10,001 – $25,000
450 ColdRemedies.com $10,001 – $25,000
460 MedicalPractice.com $5,001 – $10,000
470 ConciergeDoctor.com $1001-$2500
480 H1n1FluVaccines.com $1-$500
490 UsTrademarks.com $5,001 – $10,000
500 TrademarkLawyers.com $5,001 – $10,000
510 DivorcePlanning.com $10,001 – $25,000
520 Mediation.com $100,001 – $250,000
530 Arbitration.com $100,001 – $250,000
540 Zimbabwe.com $100,001 – $250,000
550 SanBernardino.com $50,001 – $100,000
560 CityTour.com $25,001 – $50,000
570 Holiday.org $10,001 – $25,000
580 IsleOfCapri.com $10,001 – $25,000
590 Arizona.info $5,001 – $10,000
600 DiscountAirfares.net $5,001 – $10,000
610 EuropeanVacation.com $2501 – $5000
620 FamilyVacation.com $50,001 – $100,000
630 SeattleRestaurant.com $1001-$2500
640 UsedTools.com $50,001 – $100,000
650 PowerSaws.com $2501 – $5000
660 Saws.com $50,001 – $100,000
670 ComputerRecyclers.com $5,001 – $10,000
680 ComputerChip.com $5,001 – $10,000
690 Hockey.org $10,001 – $25,000
700 DataCenters.com $100,001 – $250,000
710 QB.com $100,001 – $250,000
720 GameTickets.com $50,001 – $100,000
730 VolleyBalls.com $10,001 – $25,000
740 ElectricGolfCarts.com $10,001 – $25,000
750 FishingLine.com $10,001 – $25,000
760 SkiLodge.com $5,001 – $10,000
770 ExerciseClass.com $5,001 – $10,000
780 FantasyStats.com $2501 – $5000
790 GolfCaps.com $1001-$2500
800 OK.biz No Reserve
810 LocalGasPrices.com $5,001 – $10,000
815 Pesos.com $25,001 – $50,000
820 40.com $100,001 – $250,000
830 FreeSex.com $1MM – $5MM
840 ContractorsCoverage.com No Reserve
850 FarmInsurance.com $100,001 – $250,000
860 TermLifeRates.com $2501 – $5000
870 CamperInsurance.com $5,001 – $10,000
880 Insurance.cm $5,001 – $10,000
890 LendMoney.com $1001-$2500
900 FinancialProducts.com $5,001 – $10,000
910 I.biz No Reserve
920 SecondMortgage.com $100,001 – $250,000
930 Townhouses.com $100,001 – $250,000
940 Borrowers.com $25,001 – $50,000
950 MortgageModification.com $10,001 – $25,000
960 FreeEstimate.com $10,001 – $25,000
970 FreeFinancing.com $10,001 – $25,000
980 NewCarQuotes.com $5,001 – $10,000
990 Tube.com $1MM – $5MM
1000 HD.biz No Reserve
1010 TemporaryStorage.com $25,001 – $50,000
1020 CreditTips.com $25,001 – $50,000
1030 BostonTerriers.com $25,001 – $50,000
1040 Debentures.com $25,001 – $50,000
1050 Raspberry.com $25,001 – $50,000
1060 RecipeBooks.com $5,001 – $10,000
1070 EZ.biz No Reserve
1080 CostumeRentals.com $5,001 – $10,000
1090 Vultures.com $25,001 – $50,000
1100 IStream.com $10,001 – $25,000
1110 CollectibleCoins.com No Reserve
1120 Photo.com $1MM – $5MM
1130 PearlEarrings.com $50,001 – $100,000
1140 PetProducts.net $10,001 – $25,000
1150 VoiceNavigation.com $501-$1000
1160 SingleMen.com $100,001 – $250,000
1170 Stuff.com $1MM – $5MM
1180 Introduction.com $100,001 – $250,000
1190 StampCollectors.com $5,001 – $10,000
1200 OfficeSupply.com $500,001 – $750,000
1210 WoolSuits.com $1001-$2500
1220 Maintaining.com $1001-$2500
1230 EBuy.com $250,001 – $500,000
1240 PetBoarding.com $25,001 – $50,000
1250 MultiVitamins.com $25,001 – $50,000
1260 OrganicBabyFood.com $10,001 – $25,000
1270 BrassBeds.com $10,001 – $25,000
1280 OnlineWork.com $5,001 – $10,000
1290 WallOvens.com $2501 – $5000
1300 Originals.com $25,001 – $50,000
1310 StockMarket.info $2501 – $5000
1320 LincolnMemorial.com $2501 – $5000
1330 Loans.dk $1001-$2500
1340 Fail.org $1001-$2500
1350 Stage.com $250,001 – $500,000
1360 WineCellar.com $100,001 – $250,000
1370 SecurityNetwork.com $1001-$2500
1380 EarlyEdition.com $1001-$2500
1390 AfricanAmericans.com $250,001 – $500,000
1400 IBill.com $250,001 – $500,000
1410 MedicalExam.com $25,001 – $50,000
1420 HalloweenParty.com $10,001 – $25,000
1430 NannyCams.com $10,001 – $25,000
1440 WiseMen.com $2501 – $5000
1450 VinylCleaners.com $2501 – $5000
1460 EarnMoney.com $250,001 – $500,000
1470 Bands.com $100,001 – $250,000
1480 HouseRentals.com $100,001 – $250,000
1490 Brakes.net $2501 – $5000

Big Day for Acme Media

Elliot Silver
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12

New York based Internet media company, Acme Media, LLC, had a big day yesterday. Keith Levenson, CEO of Acme, attended yesterday’s Rick Latona TRAFFIC auction intent on one thing – winning Rio.com. By the end of the afternoon, the company prevailed in the auction, winning Rio.com for $450,000. The company plans to build a comprehensive website about the Brazilian city of Rio de Janeiro.

“Rio.com wonderfully complements Acme’s portfolio and will play a vital role in our strategic plan.   We are eager to implement our innovative business plan and make this one of the premiere destinations on the web,” said Levenson. “We are also grateful for all the shared excitement and well-wishes from our colleagues, clients and competitors which, coincidentally, demonstrates the class, character and professionalism of our peers within and without the domain industry.   Thank you to all and all I have to say is “stay-tuned and hold on to your seatbelts!“‘

In addition to scoring this great domain name at auction, the company achieved another milestone later on in the evening. Acme’s adult toy store, Vibrator.com, which pulls in seven figures in annual sales, had a successful re-design and re-launch. I know how stressful a re-launch can be, and I’m glad to see that it went well.

In addition to these great domain properties, the company also owns Audio.com, Devices.com, Therapist.com, HomeImprovement.com, Mortgage.net, and many other great domain names.

Congrats to Keith and his team at Acme.

Guest Post: Why IDNs Should Matter to Domain Investors

Elliot Silver
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35

Gold Mining

My wife and I had dinner the other night with Aaron Krawitz and his wife, Emily. Aaron and I met at a New York domain investor get together, and not only are we both domain investors, but our wives are in the same year of graduate school working on a similar degree. Aaron is an Ivy-League graduate and currently works at a prestigious New York firm.

While our wives talked about internships and the field of Psychology, Aaron and I talked about domain names and investing. Aaron has significant IDN domain name investments, and I know next to nothing about them. I asked Aaron if he would write a guest post about IDNs so I can share with my readers why he and others are so passionate about them. Aaron and his business partner, Gary Males, wrote the following. Hope you enjoy.

====

Any domainer worth his salt knows the history of the pioneers in the domain industry and how in the 90’s they took a risk on buying generic domain names.   Back in the pre-Google days, there was no business model, no parking, no affiliates, no monetization – you have to admire these innovators as they took a calculated risk and have been rewarded.

How many domainers have found themselves wishing they could have done that or that they could go back in time to the 90’s?   IDNs are exactly that opportunity.

There are 100+ million domains registered today; and the majority of these are in English.   There are only 1 million IDNs registered, and that is across ~200 different languages.   Do the math – that means there is tremendous opportunity.

It’s like a 1990’s Groundhog Day, but with the benefit of knowing you can monetize domains and there is end-user demand for virtual real estate.

So what are Internationalized Domain Names (IDNs)?

They are domains that contain at least one letter not found on a traditional English keyboard.

IDNs really make a difference in countries with languages that do not use letters based on the English language; countries like Japan, China and Korea whose languages consists of symbols.   In contrast, in Spanish, French or Portuguese, it is easy to avoid IDNs and to simply substitute unaccented letters.

In these countries where the language differs so much from English, and also coupled with a nationalistic population, you can begin to see why users would use their native language over English, which is where the IDN advantage is.

As you start to take a closer look at other languages, you begin to see some unique properties that spell another opportunity.   Take for example the Japanese or Chinese language – there is no such thing as plurals, so every Japanese or Chinese term doubles up as both the single and plural version.   In other words, 2 for the price of one.   Also some Japanese words mean the same thing in Chinese, so from a domainers perspective your one domain registration now, not only means the single and plural, but it can also reach the combined population of China and Japan (1.5 billion) people – that’s 5 times more than the U.S.

Japan as an example has a very vibrant ecommerce industry, but to date, had no real use for English domain names they cannot read or remember; so what do they do, they don’t advertise the domain name, they advertise by displaying an image of someone searching in the search engine with a Japanese word, and then just buy the Adwords for that Japanese word to try and capture the searcher.   Sounds a little strange to us, when we are so used to seeing domain names in every walk of life – but that’s how it has evolved.   Domain names and IDNs definitely have a branding advantage over search box advertising.

Early domain pioneers took risks in the 1990’s not knowing what the future would look like; so what are the risks for IDN investors?

The single biggest risk, all surrounds IDN.IDN – in other words, today IDNs can be registered in .com .net .org .info .cn .jp etc – but the real benefit of IDNs is in full IDN, that is, the extension in foreign language too.

ICANN has been struggling with this for years, and will soon be inserting the first IDN extension in the root.

Dot com IDNs will remain valuable in most language as the dot com is a recognizable brand easily typed on foreign keyboards. Switching from a foreign language to English to type the “.com” is second nature, just as you or I shift characters to capitalize while typing a sentence.   In countries such as Japan, dot com is many times more popular than their ccTLD, and there are many examples of companies branding on an IDN.com.

If you still believe that an IDN extension is the holy grail to IDNs, then you can take comfort in a white paper released by Verisign that states that they intend to make available transliterated IDN versions of “com” and “net”, and alias them to the non-IDN version. This is the ideal solution after all, it provides full IDNs but leverages the brand of “com” etc that everyone is so accustomed to.

With hindsight, we all know what we should have done 15 years ago, but most of us didn’t do anything…so given what is most likely the 2nd and last domain gold rush opportunity, this time with IDNs…what will you do?   There is a risk, some say minimal, some say calculated, but the size of the prize should be enormous; this we know from the current high traffic levels on IDNs.

Another reason why people tend to shy away from IDNs is because investing in foreign markets can be accompanied by a steep learning curve, especially if you do not speak the language. With this in mind, we have launched the first 2 dedicated IDN services:

IDNnewsletter.com – A subscription based, hand picked list of our members’ top IDNs for sale, and all of the IDNs listed will have been certified by a native speaker.

IDNtools.com – a set of IDN measurement tools, drop lists and translations.

This guest post was written by Gary Males and Aaron Krawitz, co-owners of IDNTools.com and IDNNewsletter.com.   You can also follow Gary and Aaron at IDNDemystified.com and at IDNBlog.com.

How Do You Value a Domain Name?

Elliot Silver
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10

This morning, I wrote a post about the launch of Valuate.com, an automated domain valuation website. Over the years, people have discussed the process of placing a value on domain names, and I tend to say (as well as others), “a domain name is worth what someone will pay for it.”

Perhaps this isn’t entirely accurate, because it’s impossible to gauge what anyone would or could pay for a particular domain name. There are many things to consider, and perhaps my statement is too much of a generalization?

It’s known that I don’t trust or generally believe professional appraisals, as they are almost always biased. When someone tells me they have a professional appraisal for a domain name that I am trying to buy, I generally reply by saying something like this:

“I don’t believe that appraisals can be accurate for a number of reasons. It’s in the appraisal company’s best interest to make the appraisal very high, as they hope to have repeat business.   If they gave you an appraisal of $200 and you had 50 other names that needed appraisals, would you return to that company? It’s much more likely that you would return if they told you that your name was worth $15,000.

I think it’s impossible to say what a name is worth officially, because you might be able to get much more than I am offering for the domain name eventually, but that isn’t a given and that day could also never come.”

The point I try to make by stating this is that the value of the domain name should be what I am willing to pay for it, and if they are still talking to me, they obviously have never had a higher offer. They can either take the opinion of a company that is making 100% margin on a domain appraisal and wants more business, or accept the cash offer I made.

In any case, the real question here is how do you place a value on a domain name?

Free Ticket to Traffic Auction

Elliot Silver
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3

I just received an email from Rick Latona, who is running an auction tomorrow, and I wanted to pass along his special offer. Rick is offering a free ticket to the Traffic auction in New York to people who are planning to bid on a domain name in his auction (tomorrow at 4:30pm) who don’t already have a ticket to the conference. In the past (and maybe present), tickets to the auction were available for purchase, and Rick Latona is going to cover this expense.

“If you are in New York and promise to bid at the auction and don’t have a ticket to the show, don’t worry. I’ll buy you a ticket! Just ask. We’ll make sure you are in the room and have a paddle if you are shopping for a name.”

I happen to know a couple of people who live in the area but only planned to network at private functions during the conference, so perhaps this will be of interest to them. If you are in the area and want to bid but don’t have a ticket, get in touch with Rick via the contact form on RickLatona.com ASAP.

Below are the names that will be in Rick’s live auction on Tuesday:

247Live.com
900.com
Acronyms.com
ActingLessons.com
Altercation.com
AntiDepressants.net
AntiWrinkleLotion.com
AortaSurgery.com
Aunt.net
Avatars.com
BackInjuryAttorneys.com
Ballwin.com
Bananas.com
BeverlyHillsPlasticSurgeons.com
Bourbon.com
Boy.com
BroadwayShows.com
BulkShirts.com
Bulldoze.com
Bunk.com
Bursars.com
Buscar.com
BusinessNetbooks.com
Cages.com
Canadians.com
Carts.net
CashAllowances.com
CellPhoneApps.com
CeramicTiles.com
CestBon.com
ChargingStations.com
ChildPsychologists.com
Ciders.com
Clemson.net
Clinging.com
Coaxing.com
Coding.com
Coed.com
Collapsed.com
CommemorativePlate.com
CommercialBonds.com
Conditional.com
Contracted.net
CorporateJets.com
Cultivating.com
CY.com
Dabbled.com
Dancing.com
Database.com
DearbornHeights.net
DebtSolutions.com
Decorators.us
Detroit.info
Diamantes.com
DinnerNapkins.com
Disappointments.com
DLE.com
Draw.com
DreamHolidays.com
DrugMoney.com
DrumShops.com
DryMartinis.com
DumbAsses.com
EMM.com
ExecutiveSalesJobs.com
Figuratively.com
FiletMignons.com
Frustrate.com
GameShow.com
GolfClubs.com
GuatemalaCity.com
Hackensack.com
HairStudios.com
Halp.com
Hamy.com
HealthSupplements.com plus others (see description)
Hear.com
HeavyweightBoxer.com
Hell.com
Herbals.org
HerbalTeas.com
Hipo.com
HomeAlarmSystems.com
Hookahs.com
Housekeepers.com
iAuction.com
Ignoring.com
IKC.com
Infringing.com
Inhibitors.com
InnSite.com
Interacts.com
Interrogating.com
Jewellery.net
JV.net
Kasino.com
Kindergarten.com
Laggard.com
LasikSurgeons.net
Lisbon.com
LivePersons.com
LonelyHearts.com
LotteryNumber.com
Lunatics.com
MadisonAvenue.com
MaleStripClub.com
MaleStripClubs.com
Marketers.com
MBAJobs.com
MeetingWomen.com
Meg.net
Megan.com
Mimes.net
Minister.net
MisTypes.com
ModelShip.com and ModelShips.com
NeckInjuryAttorneys.com
Newfoundland.com
NewYorkCity.cc
NHO.com
Nudged.com
Odes.com
OFE.com
Ontario.info
OutOfState.com
Overridden.com
Overtaking.com
Packing.com
PainMedicines.com
PapuaNewGuinea.com
Pears.net
PinkDiamond.com
PopStars.com
Porn.co.za
PornStars.com, SexStars.com and AdultStars.com
PreownedExoticCars.com
ProductCycles.com
PureBullDogs.com
QDC.com
QuitGambling.org
Reassembled.com
Referrals.com
Regretfully.com
RentalHomes.com
Reverend.net
Rio.com
Saddam.com
SaddamHussein.com
SandyBeaches.com
Satisfier.com
Schizophrenic.com
SchoolLoans.com
Scrimmage.com
ScubaDiver.com
Seals.com
Season.com
SecurityDevice.com
SeniorCitizen.com/SeniorCitizens.com
SenseOfHumor.com
Skidders.com and Skidders.net
SkyDiver.com
SM.com
Snog.co.uk
Snog.com
Snowboarders
SportClinic.com
StateFlag.com and StateFlags.com
Stimulant.com
StockInvestments.net
Tacoma.com
T-Bills.com
TechnicalSupport.com
TheBronx.net
TheCompany.com
TheUnitedKingdom.com
Timorleste.com
Transforms.com
Treinta.com
Tweenies.com
UsedRVs.com
UsedSmartPhones.com
UTN.com
UZS.com
VFJ.com
Viewers.com
VoiceOverIP.com
WebmasterForum.com
WeddingProverbs.com
Whiskey.com
Window.com
WrinkleLotion.com
Writers.net
Z6.com, Z6.net and Z6.org

DomainBrokers.com – Selling Great Domain Names

Elliot Silver
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4

During my daily Whois lookups, I frequently see domain names registered at NameView, using a privacy guard. On many of these domain names, there is a note in the Whois listing indicating that the name might be for sale – or is at least potentially available to acquire. The message says, “Domainbrokers.com is  authorized  by  the  domain  owner  to  facilitate  the  sale  of  this  domain.”

Until today, I always passed on these domain names figuring the acquisition cost would be too great for me, however, I figured I would take a shot and inquire about a domain name I was interested in buying. In order to make an offer for one of the domain names, you need to sign up for an account, providing name, company name, and contact information. I am sure this is to deter tire kickers and others who aren’t serious about buying a domain name. It also gives the domain owner the opportunity to learn a bit about potential buyers.

Today, I decided I would sign up for an account and found that this registration process was simple and fairly quick. I was then able to search for domain names using keywords of interest, and I would be able to make offers on domain names I was interested in buying. On certain domain names, they have an error message that shows up if the offer doesn’t meet their minimum valuation. The domain names certainly aren’t cheap, but these are great domain names and DomainBrokers.com makes it easy for a potential buyer to put his best offer in front of the owner.

I found that when I searched for domain names that ended with certain keywords, there would always be no results, so I assume there is some sort of programming error there. I found it pretty simple to search, although I think it would be great if I could do advanced searches for keywords + keyword exclusions…etc. With all the domain names that they are brokering, I think an advanced search function could help make it easier to acquire names. However, the domain names aren’t really priced to sell quickly.

If you haven’t checked out DomainBrokers.com yet, you might consider doing it. Just realize that you aren’t going to find domain names that are underpriced.

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