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Ultimate Bet Poker Rebrands as UB.com

Ultimate Bet PokerUltimate Bet Poker is a poker website frequented by hundreds of thousands of poker players each month. The company just announced a rebranding effort, and the website will now be known as UB Poker. Site users had long referred to the company as “UB,” so it made sense to rebrand.

Along with the newly minted brand, the company has also begun using its recently acquired domain name, UB.com. Up until the end of July, the domain name was owned by a private domain investment company.

Users can still log in via UltimateBet.com, which surprisingly (surprising to me) doesn’t forward to the new url, although the new logo reflects the acquisition and rebranding effort. When you search Google and Yahoo for “Ultimate Bet,” the domain name that has been in use for years is the number one result rather than UB.com.

The acquisition price for UB.com was not made public by the company, but knowing the domain owner, it was not cheap!

Update: An unconfirmed rumor has it the name sold for around half a million dollars.

Two Character .Biz Domain Auctions

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You may have noticed the new banner on my blog advertising the upcoming two character .Biz domain name auctions. In total, there will be over 1,000 two letter and number .biz combination domain names auctioned over the next several weeks, including domain names such as PC.biz, We.biz, Yo.biz, He.biz, and many more. This is one of the first times companies and domain investors have the opportunity to bid on these two character domain names.

Recently, it was announced that O.biz would be developed by Overstock.com, and their newly launched website sells mostly restaurant, office, and hotel products, with a focus on small businesses and consumers looking to buy in bulk at greater discounts than are found on the Overstock.com website.

In addition, many single character .Biz domain names were auctioned with some strong results as reported by Andrew at Domain Name Wire:

1.biz $32,003
2.biz $5,801
4.biz $7,601
5.biz $6,100
6.biz $8,100
7.biz $7,877
8.biz $8,200
9.biz $7,901
a.biz $10,099
b.biz $10,005
c.biz $8,988
d.biz $26,110
e.biz $63,001
f.biz $8,250
g.biz $9,400
h.biz $5,300
j.biz $8,250
k.biz $6,900
l.biz $5,000
m.biz $15,611
n.biz $8,001
p.biz $7,878
r.biz $8,855
s.biz $8,211
t.biz $7,602
u.biz $10,009
v.biz $6,100
w.biz $13,500
x.biz $10,099
y.biz $8,988
z.biz $8,988

In order to bid on the two character .biz auctions, you need to register in advance, which you can do on the auction website. The auctions begin very soon and run from November 30 – February 25.

Vacation Domain Names for Sale

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I have reduced the prices on my vacation-related domain names by quite a bit, and I would be happy to sell them for even less as a bulk package. The individual prices are below, but I would sell the entire lot for $9,750 (saving around $4,000 off their reduced prices). Some of these domain names have been developed with mini-sites, and I would include those if you are interested.

AthensVacations.com – $2,750
JerusalemVacations.com   – $2,750
TobagoVacations.com – $1,750
DubrovnikVacations.com – $950
SwissAlpsVacations.com – $950
MartiniqueVacations.com – $950
GibraltarVacations.com – $950
DusseldorfVacations.com – $650
SchoolVacations.com – $650
EasternCaribbean.com – $1,450

Razorbacks.com: Legitimate Use of a Trademark Term

I pay very close attention to UDRP filings on generic domain names. I receive a daily email with UDRP decisions and frequently visit the NAF and WIPO websites to see what UDRPs have been filed. Oftentimes, the complainant feels the domain owner is infringing upon its trademark rights by displaying advertising of related products or services, as was the case with Dolphins.com.

However, there are plenty of UDRP filings that are overreaching, and I am happy to see the panelist(s) deny the complainants attempts. Today, I received the WIPO UDRP decision for Razorbacks.com, filed by Board of Trustees of the University of Arkansas of Little Rock, Arkansas, whose sports teams are known as the Razorbacks.

The owner of the domain name first registered the name in 1995, and the University contacted him about it several years later, in 2003. In the response, the University claims it sent the owner a cease and desist letter and also claimed that the domain owner owns the .com domain names of several college sports team brands, including Aggies.com (Texas A&M), Badgers.com (University of Wisconsin), Wolverines.com (University of Michigan), and Terrapins.com (University of Maryland).The domain names are and were used for vanity email addresses.

The three member panel found that the domain name was identical or confusingly similar to the complainant’s trademark, which is pretty clear. When the panel looked at the issue of Rights or Legitimate Interests in the domain name, they referred to other UDRP cases where vanity email addresses were considered a legitimate offering of goods/services. In addition, the panel cited the “multiple alternative uses of the term “razorbacks,” and they concluded that the could not side with the complainant on this matter. As a result, the complaint was denied.

Owners of similar generic domain names should note that the panelists did not say that the use of vanity email addresses on a domain name is reason enough to deny a complaint. In addition, the panelists made it clear that this could be a case for a court to ultimately decide, stating “Whether Complainant would have more success in a court of law, where evidence may be fully developed and examined through the use of discovery, interrogatories and other forensic processes and where standards other than those of the Policy may be applied, is not for this Panel to say.”

Whether University of Arkansas decides to pursue this through the court system is something we may learn about in the future, but for now, it’s good to see a panel deciding a case on its merits and not making assumptions about a domain owner’s intent.

(Razorbacks image courtesy of Wikipedia)

SEO Question: Indexing Website Search Results

I have a search engine optimization question, and I couldn’t find it elsewhere. I know there are a number of pro SEOs who read my blog during some free time, and I am hoping someone can provide some feedback/advice for a site I am currently developing.

I am building a search based directory right now, and people can search for providers by city/state or zip code, which will yield the results pages, some of which will hopefully be filled with my advertisers. Since the pages will only technically exist when people search for them, will they be indexed in Google? If I create a site map with text links to all US cities, states, will that be sufficient?

For example, say I am developing LocalPlumber.com, and the results page for Chicago would be found when someone searches, yielding this url: http://www.LocalPlumber.com/?s=Chicago%2C+IL. Would the search result be indexed in Google – and if not, how can I be sure to get it indexed in Google/Yahoo for the keywords?

Thanks if you can help!

Some Sunday Afternoon Thoughts

I am upset to see Pete Lamson leave NameMedia. I’ve done a considerable amount of business with the company over the last few years, and whenever I had a question or issue, Pete was always there to help out or point me in the right direction. I wish Pete all the best.

Back when I was doing more hand registrations, my friend Gregg) and I would email each other back and forth with some of the names we picked up. It was always fun to share what I had purchased and to see what he bought. We’ve also done some business in the past, although I wish I was able to get him to sell Puggles.com to me! Anyway, Gregg is selling close to 16,000 domain names, and he will give one free domain name to the first 5 of my blog readers who respond with “free” in the comment section (sometimes I have to manually approve comments, so it will be in order of posting, not necessarily the first 5 to show up). If you’re interested in getting his list (or interested in a free domain name), post a comment asking for it, and I will forward your email address to him.

I’m still working on the development of my first automated sign-up directory. I didn’t use eDirectory for this, and I will ask my developer/designer to write up a post once it launches. It’s very cool seeing requests I make for customizations getting completed. Depending on the success of this site, I may make some changes to other websites I own and alter my acquisition and sales strategy a bit.

With a month and a half remaining in the year, now’s a pretty good time to see if you can do anything that will make an impact on your 2009 taxes. Perhaps it’s a good idea to book flights for 2010 or pay for tickets to conferences and tradeshows in the coming year. Based on my schedule for next year, I am fairly certain I will be attending Targeted Traffic in Vancouver in June, and I hope to book the flight before year end.

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