DomainInvesting.com

A friend sent me information about a contest being run by New York City Alliance Against Sex Assault to help them choose a new domain name for their website, which currently resides on nycagainstrape.org. The reason they are looking to change their domain name is outlined on the contest website:

The URL change comes as a response to the need identified in a number of projects: (Project ENVISION, the Adult Health Map) to discuss sexual violence in a way that makes it easier for more people to talk about it. The Alliance is against sexual violence, but what does the world without sexual violence look like and how do we explain it? That’s where we need YOUR help.

I think this is a smart idea because their current domain name is very specific, and a broader name could encourage a wider audience to visit and participate in their programs. The organization’s mission is to build the capacity of communities, organizations, and institutions to advance the right to live free from sexual violence and reduce the harm it causes individuals, families, and society.

If you have an idea for a good domain name, please submit your idea to: Contest@nycagainstrape.org. If you own a great domain name that would be of interest, perhaps you could donate it in exchange for a charitable gift deduction. Otherwise, feel free to submit domain names that are available for them to register.

One word of advice to the NYCAASA – if you see a domain name you like that’s unregistered, spend the $10 and reserve it before discussing it.   While most people wouldn’t do something to undermine an organization’s efforts, it would be in your best interest to secure all potential domain names (that are unregistered) before deciding.