Home Blog Page 1128

Putting a Face Back on Ask.com

Ask.com has decided to bring their butler “Jeeves” back into the fold in the UK. This aligns with the search company reverting back to its previous name, “Ask Jeeves.” The company also intends to leverage social media outlets to give Jeeves a personality. According to the Reuters article,

“Jeeves will have an account on social network Facebook on which he will post pictures of his fictional travels around the world searching for answers to users’ queries, as well as a presence on micro-blogging service Twitter.”

I recently read an article in Neuroscience Marketing that discussed how patient care was impacted as a result of having the patient’s photograph on medical files. Using this study, the author speculated that this information could be used by companies and businesses who wish to add personal photos to business cards and websites to give them a personal touch and a better likelihood of closing a deal.

Perhaps Ask.com is also subscribing to the belief that adding a face and personality – albeit a cartoon character face and made-up personality – will create a personal connection for visitors, and as a result, will increase usage?

Think About Your Domain Name End Game

5

When you are buying a domain name, whether it’s a newly registered domain name or a domain name in the aftermarket, it’s important to think about your end game for this particular domain name. Some of the most likely things that   domain investors   think about when buying include:

  • I am going to build this website into a…
  • XXXXXX company would want to use this for…
  • This would make a great website for…
  • Some day, some company will want to buy this…

Based on how you answer this, your actions with the domain name should reflect this strategy. Think about this for all of your domain names at the time of registration, and take action to see it through.

Either map out a website and build it, contact potential buyers with reasons that they should buy it from you, contact potential partners on development, or put up an appropriate landing page to announce your intentions.

With a little bit of effort, your success rate – whatever that may be – will improve.

Quick Hits for the Weekend

I think I found a sales representative in Lowell, and he is expected to sell advertising to local businesses. My guy has 15+ years of sales experience, with the last 3 being online sales. The best part is that he lives in Lowell, and he knows the city of Lowell.   This will hopefully help to take the site to the next level.

Yesterday, Rick Latona introduced DigiLoan.com, a longer term loan company which will help people finance large domain purchases, primarily domain names that are sold via his auctions and newsletter. This is going to bring more liquidity to the domain industry, which could and should help to drive more sales in the near term.

I have always had a personal aversion to debt, but I had a long conversation about the benefits of debt with a friend who does hotel asset management. While I don’t wish to use debt as a means to buy domain names yet, I do see the value it can bring to a company – especially when a domain name comes on the market for a limited time, never to be for sale again.

Jamie had some success selling domain names to end users. I’ve discussed this before in blog posts and in a couple of interviews, and I think this is a great way to sell a domain name. It might be a bit more labor intensive and require some educating, but those sales can still be had if you have great domain names.

The auction list for the GeoDomain Expo was released last week.   There are some pretty good names on this list, although I think I have enough work on my plate…. Newburyport.com is almost finished and then I will have to start adding more time-sensitive content.

It’s 76 degrees and sunny here in NYC right now… time for a walk in Central Park.

Why I Like GeoDomains

As I mentioned before, I am in the process of writing a series about geographic domain names (geodomains), and I plan to discuss everything from acquiring geodomain names, developing geodomains, and monetizing geodomains. I don’t know how many posts the series will be, nor do I know how far apart they will be posted, but I hope this series is helpful to people who are interested in learning more about the industry. I welcome and look forward to visitor comments, as I think those will probably be even more beneficial than what I contribute.

I think the best place to start the series is to discuss why I like geographic domain names, and there are several reasons.

1.) People always want information
When people are looking to find a business in a city, take a vacation, go on a business trip, or move to a particular city, they generally do quite a bit of research beforehand, much of which is done online. Often times, these people will use a search engine to specifically key in what they want + the city/region (New York Restaurants) for example. Having the city/region domain name gives you a strong advantage in search engine optimization, especially for longer tail keywords.

2.) No inventory
Geographic domain names do not have any type of product or inventory. People who visit are typically looking for information related to the geographic area, or in the case of keyword geodomains (NewYorkDoctors.com), they are looking for specific information. I live in an apartment and have no space for any type of product. I also don’t have much of a technological background, so I am not comfortable about hosting an e-commerce site using a drop shipper. Because of this, I can provide visitors what they want without having to worry about inventory or fulfillment.

3.) Type-in traffic
I’ve always found that my pure city .com domain names get type-in traffic, and much of the time the traffic is fairly significant, especially when compared to my generic category defining domain names. People are accustomed to typing in the keyword, and they assume the city .com is a developed site. When I buy a geodomain name, my goal is to provide whatever they want that is related to the city.

4.) City Loyalty
People tend to be very loyal to cities of importance to them. This is very similar to specific brands at the supermarket or drugstore. These people care about how “their” city is projected online, and many will offer their opinions about the website. Loyalty is good to drive return visitors to your site. Also, I have found that businesses want to be associated with a geodomain name.

5. Content Galore!
There is a TON of information for just about every state, city, town, and region available online and in local libraries. This information can be used as a research tool to build unique content on your website. There are also a lot of local websites and businesses who are happy to share their unique content to build your site while enhancing their visibility.

TRAFFIC Silicon Valley Auctions

Both Moniker and Rick Latona have released preliminary lists for live auctions that will take place during the TRAFFIC conference in Silicon Valley April 27-30. Below are the lists, with my favorites bolded. Unfortunately, I won’t be attending the auction, as I am traveling to Burbank for a few days right after the GeoDomain Expo in San Diego.

Moniker auction:
111.org $1 – $5,000
15yearmortgagerates.com No Reserve
24.org $25,001 – $50,000
700.com $10,001 – $25,000
accreditation.com $5,001 – $10,000
ad.com $250,001 – $500,000
affiliateadvertising.com $1 – $5,000
aircraftengines.com $5,001 – $10,000
allterrainvehicles.com $5,001 – $10,000
allusion.com $1 – $5,000
announced.com No Reserve
antihistamine.com $5,001 – $10,000
athletic.com $25,001 – $50,000
authorization.com $10,001 – $25,000
automating.com $5,001 – $10,000
backgammonsets.com $1 – $5,000
backhoe.com $25,001 – $50,000
baptistchurches.com $1 – $5,000
barbequegrill.com $5,001 – $10,000
bargain.travel $1 – $5,000
bicentennial.com $1 – $5,000
bionic.com $5,001 – $10,000
blackpanthers.com $10,001 – $25,000
BoatRepairs.com $5,001 – $10,000
bottledwater.com $25,001 – $50,000
breeding.com $25,001 – $50,000
bribes.com $1 – $5,000
buffoon.com $1 – $5,000
BuildingPermits.com $5,001 – $10,000
businessbankruptcy.com $1 – $5,000
californiacommercialrealestate.com $1 – $5,000
CampingSupplies.com $10,001 – $25,000
Cancun.org $5,001 – $10,000
caribbeanvacations.com $100,001 – $250,000
carpetstores.com $5,001 – $10,000
chargingstations.com $10,001 – $25,000
cheerleaders.org $1 – $5,000
collegecourse.com $10,001 – $25,000
comedyclub.com $50,001 – $100,000
commitment.org $1 – $5,000
corporatejets.com $50,001 – $100,000
cosmetician.com $5,001 – $10,000
creditchecks.net $1 – $5,000
cureforcancer.com $1 – $5,000
datingwomen.com $5,001 – $10,000
debtcollection.org $1 – $5,000
debug.com $10,001 – $25,000
dietandexercise.com $1 – $5,000
dietician.com $25,001 – $50,000
diets.net $10,001 – $25,000
discountairfares.org $1 – $5,000
discretion.com $10,001 – $25,000
domainauction.com $100,001 – $250,000
downriggers.com $1 – $5,000
EarnMoney.com $1 – $5,000
europeanvacations.com $100,001 – $250,000
ewills.com $5,001 – $10,000
ExecutiveAssistant.com $5,001 – $10,000
exhibiting.com $1 – $5,000
explored.com $10,001 – $25,000
fatalattraction.com $1 – $5,000
federalairmarshals.com $1 – $5,000
ferriswheel.com $1 – $5,000
filebankruptcy.com $50,001 – $100,000
filet.com $10,001 – $25,000
financing.net $50,001 – $100,000
findjobs.com $100,001 – $250,000
fixture.com $25,001 – $50,000
flatpaneltvs.com $5,001 – $10,000
flightinstructors.com $10,001 – $25,000
FloridaAttorney.com $5,001 – $10,000
foreclosurerefinance.com $1 – $5,000
freightlines.com $1 – $5,000
garagekits.com $1 – $5,000
gardencenter.com $10,001 – $25,000
gardenofeden.com $10,001 – $25,000
ghoststories.com $25,001 – $50,000
glasspanels.com $1 – $5,000
glutenfreerecipes.com $5,001 – $10,000
golfcaddy.com $1 – $5,000
governmenthousing.com $10,001 – $25,000
graders.com $5,001 – $10,000
greatfalls.com $10,001 – $25,000
hairwax.com $5,001 – $10,000
HeadShot.com $5,001 – $10,000
highspeed.net $1 – $5,000
homemortgage.net $5,001 – $10,000
hotproducts.com No Reserve
illegalimmigrants.com $10,001 – $25,000
imageconsultants.com $5,001 – $10,000
indianaforeclosures.com $1 – $5,000
influential.com $10,001 – $25,000
intelligentdesign.com $1 – $5,000
invasion.com $10,001 – $25,000
john.mobi $1 – $5,000
Jonesboro.com $10,001 – $25,000
junk.net No Reserve
kidnap.com $10,001 – $25,000
kingcrab.com $5,001 – $10,000
laptopcomputers.info No Reserve
lineart.com $10,001 – $25,000
lists.net $1 – $5,000
liveauctions.com $25,001 – $50,000
loancalculator.com $250,001 – $500,000
lz.ca $1 – $5,000
maintaining.com $1 – $5,000
marketingfirm.com $50,001 – $100,000
marriages.com $25,001 – $50,000
mbajobs.com $50,001 – $100,000
mediarooms.com $10,001 – $25,000
migraine.com $100,001 – $250,000
millionaire.org $5,001 – $10,000
modernhouses.com $1 – $5,000
mouthguards.com $1 – $5,000
moviemaking.com $10,001 – $25,000
movingservice.com $1 – $5,000
mr.org $5,001 – $10,000
noevil.com $1 – $5,000
nonprofits.com $10,001 – $25,000
officesupplystores.com $1 – $5,000
onlinetelevision.com $10,001 – $25,000
organicchicken.com $5,001 – $10,000
organictea.com $10,001 – $25,000
oxygentanks.com $10,001 – $25,000
packages.net $1 – $5,000
photodeveloping.com $1 – $5,000
physicalexamination.com $5,001 – $10,000
pinballwizard.com $1 – $5,000
pitches.com $5,001 – $10,000
plans.com $100,001 – $250,000
popupblockers.com $1 – $5,000
pornos.net $25,001 – $50,000
primers.com $5,001 – $10,000
punks.com $1 – $5,000
realty.com $1MM – $5MM
redistribution.com $1 – $5,000
reelect.com $1 – $5,000
refund.me $1 – $5,000
reimbursement.com $1 – $5,000
rejected.com $5,001 – $10,000
relatives.com $25,001 – $50,000
rentcenter.com $10,001 – $25,000
repaired.com $10,001 – $25,000
researchcenter.com $10,001 – $25,000
respected.com $1 – $5,000
retrain.com $5,001 – $10,000
roomairconditioners.com $10,001 – $25,000
sacked.com $5,001 – $10,000
salinas.com $50,001 – $100,000
samuraiswords.com $25,001 – $50,000
SanBernardino.com $25,001 – $50,000
santaclara.com $100,001 – $250,000
season.com $25,001 – $50,000
sham.com $10,001 – $25,000
shutter.com $10,001 – $25,000
siamesecats.com $1 – $5,000
silos.com $10,001 – $25,000
slots.asia $10,001 – $25,000
sports.info $5,001 – $10,000
stallions.com $10,001 – $25,000
statenislandrentals.com $1 – $5,000
steakknives.com $10,001 – $25,000
stimulant.com $5,001 – $10,000
sued.com $1 – $5,000
sushirestaurants.com $10,001 – $25,000
taxinformation.com $5,001 – $10,000
Telemarketers.com $25,001 – $50,000
terrorist.com $10,001 – $25,000
toasterovens.com $25,001 – $50,000
trafficaccidents.com $10,001 – $25,000
transferring.com $1 – $5,000
travelconditions.com $5,001 – $10,000
usedhummers.com $10,001 – $25,000
viajes.com $1MM – $5MM
vixen.com $10,001 – $25,000
wager.co.uk $1 – $5,000
weddingcards.com $10,001 – $25,000
WeddingGift.com & WeddingGifts.com $250,001 – $500,000
workoutclothing.com $1 – $5,000
ycg.com $1 – $5,000

Rick Latona’s Auction (first half)
French.com $200,000
rickshaws.com $1,000
propertymanagers.com $8,500
antiqueautosales.com $1,000
Belgium.com $500,000
apartmentnetwork.com $1,000
Sofas.com $250,000
apparelshow.com $1,000
divorcio.com $50,000
archers.net $1,000
SavingsBonds.com $1,500,000
asianflu.com $1,000
TripleCreditReports.com $33,000
bigsizes.com $1,000
Seoul.com $750,000
footballs.net $1,000
PinballMachines.com $40,000
pickles.net $1,000
JobPlacement.com $100,000
TennisCamp.com $1,000
Novelties.com $90,000
spa.travel $1,000
Palermo.com $65,000
jet.travel and jets.travel $1,000
RemoteControls.com $25,000
mudracingtires.com $1,000
Purebreds.com $15,000
HealthSnacks.com $1,000
TempLabor.com $15,000
MotorcrossRacingTires.com $1,000
NiceLegs.com $6,000
Matchable.com $1,000
SleepingPill.com &
SleepingPills.com (pair) $500,000
ConcealedGunPermit.com $1,000
DietPill.com $500,000
DataReader.com $1,000
Menos.com $18,000
NetMarketers.com $1,000
SanJose.net $7,000
BuckeyeState.com $1,000
coaddiction.com $5,000

Double Dumb Domain Mov(i)e

I just saw a commercial for a new Paramount movie called “State of Play,” staring Russell Crowe, Ben Affleck, and Rachel McAdams. The URL chosen by Paramount was StateofPlayMovie.net. First off, Paramount is forgiven for not buying or leasing StateofPlay.com because it’s owned by a company of that name.

However, I don’t know why they chose the .net of a second class domain name.   They did buy the .com (StateofPlayMovie.com), but that domain name doesn’t resolve.   Jeeze… if you are going to brand the .net and you own the .com, at least forward it to your active website.

It’s 2009, and some companies don’t get the basics… DUMB x 2!

picture-1

Recent Posts

Tucows Job: Sr. Product Marketing Manager – Domains

0
I saw a job opportunity posted on LinkedIn that might be of interest to a domain industry professional. Tucows is looking to hire someone...

Created in 2017, BidenHarris.com for Sale for $99,999

5
Former Vice President and current Democratic candidate for US President Joe Biden has selected US Senator Kamala Harris to be his running mate: I have...

NamesCon Auction Now Live on GoDaddy Auctions

3
NamesCon is going to look much, much different this year. Not only is the event being held exclusively online, but it is also being...

FuckTrump.com Forwarding to USA.gov Landing Page

11
It looks like someone is getting creative with a politically charged domain name. If you were to type in FuckTrump.com, you will end up...

I Don’t Respond to Unqualified Prospects

7
When you have an inquiry or make offer form on your undeveloped but valuable domain names, you likely receive a substantial number of inquiries...