NamesCon is less than two weeks away and over 1,000 attendees have registered for the conference! One of the conference sponsors is Igloo.com, and today we have an interview with Igloo.com CEO and Co-Founder Tessa Holcomb.
NamesCon 2016 will be held at the Tropicana in Las Vegas January 10-13. Conference tickets are still available for sale, and hotel rooms are still available as well. We hope to see you there!
If you have any questions for Tessa, please leave them in the comment section.
What is your company’s mandate, what sets you apart?
Igloo.com isn’t your typical brokerage firm. We take the time to develop a thorough understanding of who you are, how you think, and what matters most to you. In building relationships combining know-how with know-you, we are able to bring each of our clients’ unique visions to light.
Our personal interaction extends to the ease of our domain marketplace designed specifically to make finding a domain name based on your needs. We understand that our marketplace clients also benefit from the personalized attention of a dedicated advisor and that personal interaction increases conversion rates and the average sale price. When potential buyers want to inquire about a name, or a client has questions, we are professional, ethical, and understand that time is of the essence.
When we rebranded from Domain Advisors, we wanted to ensure we properly represented our new direction and growing company. We chose Igloo.com because it’s fresh, creates interest, and provides a lasting, memorable image with our clients and within the industry. We found our cool and can help you find yours.
Who benefits from your product or service?
Anyone looking to buy or sell a premium domain name! Whether we’re working with an investor, startup, branding agency, CMO or CEO, Igloo.com takes the time to listen to your expectations, research, and gather feedback as a team to tailor the best approach to your specific situation. We understand that finding the right domain name (or buyer) will get you one step closer to realizing your goals.
Igloo.com advisors have helped hundreds of companies stake their claim online, rebrand, or simply acquire descriptive domain names to help set them apart from their competition. With upwards of $120 million in domain and website transactions behind us, our results oriented team offers the knowledge and understanding necessary to ensure you achieve your goal. Our team is unparalleled in experience, knowledge and most importantly, results.
What factors have contributed to your company’s growth and success?
Igloo’s team of dedicated advisors stays focused on trends impacting the domain industry, as well as new regulations or policies that could potentially impact the domain market. Domains can be complicated and Igloo provides the opportunity to leverage years of industry experience and gain invaluable guidance. We are a passionate team committed to maximizing the success of our clients. We love engaging clients, listening to their goals and working hard to achieve them. We have only our clients’ interest at heart and that makes all the difference.
How would you define your company strategy and vision?
We are focused on becoming the go-to brokerage firm for high-level domain sales and acquisitions. The basis of our strategy is our integrity, hard work, and professionalism. These traits instill loyalty from our clients and create a solid foundation for our successes.
What’s the story behind how your company was founded?
In February of 2010, Igloo’s three co-founders, Gregg McNair, Alphan Culha and I were part of a Mount Kilimanjaro charity climb team organized within the domain industry by Mr. McNair. The climb, which raised nearly $200,000 for Water School, turned out to be a life-changing experience for those involved. After discussing the need for a consultancy service with trained advisors who were able to address and assist clients with their overall domain strategy, I was able to launch DomainAdvisors with the support of my fellow climbers and a few trusted peers. We later rebranded to Igloo.com in 2013.
What major milestones has your company accomplished?
In just five years we’ve surpassed expectations with upwards of $120 Million in domain and website sales, launched our marketplace, and have been responsible for placing some major brands in today’s market including Jet.com, Primary.com, Realty.com and IG.com to name a few.
Most importantly, we’ve acquired the majority of our business not through advertising, but through the loyalty our clients have shown with their repeat business and high number of personal referrals. Igloo has been extremely fortunate to work with so many great buyers and sellers.
How will your company engage attendees at the upcoming NamesCon?
We’re a very dynamic and social group, so chances are we’ll find you and engage. However, we definitely invite you to come by our booth in the exhibit hall to come lounge in our igloo, pick up some our cool Igloo swag, and meet our team. You can also find our Vice President of Sales & Acquisitions, Amanda Waltz speaking at the Domain Aftermarket 101 session on Sunday at 3pm. Then on Wednesday afternoon at 4:50pm, I am proud to be wrapping up what I expect to be another great NamesCon with my well-respected friends and colleagues at the Executive Roundtable session.
We will, of course, be involved with the Women in Domaining dinner and, as Igloo is extremely supportive with Water School we will be active participants at Water Night. Word on the street is that Gregg McNair just purchased some new, fast, heavy-duty clippers so Igloo is happy to enlist any volunteers willing to have their head shaved for such a worthy cause. If you are not ready for a new ‘do we encourage you to sponsor those who are brave enough to partake. Stop by the Igloo.com booth to sign up!
Where can attendees find out more about your company, product or services while at NamesCon?
Visiting our booth is probably the easiest way to find us at NamesCon. Once there, we can fill you in on everything you need to know about Igloo and our suite of services. Further, be sure to follow us on social media during NamesCon week as will be updating our every move at NamesCon on our Facebook, Twitter & Instagram feeds, as well as our blog. If you’d like to meet up with any of us individually during the conference, please email firstname.lastname@example.org to set up an appointment.
What are your thoughts on the new TLDs?
The release of new TLDs definitely opens up the door for more investors, but for the time being it still is a cause for confusion among the general public. For the aftermarket business, this allows for more affordable inventory, but it also instills a sense of .com’s dominant presence. While startups might not want to invest in a .com initially, they do tend to come back for it once their business plan is proven. We regularly deal with clients who bought or registered new gTLDS when launching their business or product and are now contacting us for .com acquisitions leading me to remain confident in the value of premium .com domain names.
What are you looking forward to most at the upcoming conference?
We are looking forward to seeing everyone face to face. It’s such a great opportunity to reconnect with our industry colleagues and clients, as well as meet new ones. Of course, it will also be exciting to catch the pulse of the industry and check out all the new products and services.