I was outbid on the NameJet auction for VisitSouthAfrica.com, and I didn’t want to bid higher until the final moments of the auction. I figured that I would end up having a better chance to get the name at a better price if I was bidding incrementally in the closing minutes rather than showing my interest ahead of time. With an hour and a half to go, I decided to run a couple errands and come back to the auction.
Unfortunately, I didn’t remember to re-visit the auction and it ended before I could place another bid. Th domain name sold for a very reasonable $3,523. Perhaps I would have won it had I come back, or perhaps the winning bidder would have bid more. Maybe even someone else would have become involved with bidding after seeing closing action. Whatever the case is, the auction would have yielded a higher result had I bid again.
In any case, I want to propose an additional feature to NameJet. Perhaps there can be an option to send a reminder email when the auction is in its waning moments, maybe a 30 minute reminder or something along those lines. I receive emails when I am outbid, but if I am not a high bidder, I only receive the daily email notice at the end of the day. I suppose I could set my own auction reminders in my calendar, but it would be easier if I received an email instead of having to do extra work, especially if I think I am going to be right here but end up getting distracted.
When I am actively bidding on several auctions, it’s easier to stay focused and bid on the names I want. However, when it’s just one or two names I am looking at during the day, it’s easy to lose track of time and forget to come back to an auction. It might make sense to add a reminder notification auction to NameJet auctions.