If you visited GoDaddy Auctions over the last few days, you probably noticed a big addition to search results pages. Late last week, GoDaddy added Majestic SEO data to domain names coming up for auction. GoDaddy highlighted the addition in a tweet last night:
Last Friday we added more data to our listings!
We want to help you make better, more informed decisions when buying expired domain names.
Majestic SEO data provides information like the number of backlinks and quality scores.
— GoDaddy Auctions (@godaddyauctions) October 10, 2022
The Majestic SEO data can only be viewed when using the beta version of GoDaddy Auctions. The data does not appear in the classic view of GoDaddy Auctions.
Many domain auction participants already use Majestic SEO data on third party tools like ExpiredDomains.net. By offering this type of tool directly on its Auctions platform, GoDaddy will make it easier for participants to analyze domain names in auction for SEO value. Ultimately, like the addition of the appraised value, I expect that this will be a revenue driver for GoDaddy.