Many "Dress" Domain Names Registered
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Many “Dress” Domain Names Registered


Is the dress white and gold or is the dress blue and black? Amusingly, the great dress debate seemed to be what many people were talking about online yesterday, and there were quite a few “dress” .com domain names hand registered.

According to Verisign’s DomainView Keyword Trend Tool, ten  of the newly registered .com domain names related to this trend include:


I think it’s pretty silly to register domain names like this, especially considering this trend will probably peter out in a few days. In addition, I don’t really see any value in these domain names. Perhaps some of these names were bought for SEO purposes, but again, I don’t really think this is going to be something people will be talking about in a week or two.

Interestingly, some of the domains that were registered are four and five word domain names! Who said long tail domain names were on the way out?

As you might imagine, there were other dress related domain names that were registered that probably have nothing to do with this trend. I happen to think a domain name like, which was registered yesterday, will have greater potential than the trend related registrations.

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (7)

    February 27th, 2015 at 11:21 am


    … meanwhile back at the hall of justice… I registered on the drop, an exact match product domain.

    February 27th, 2015 at 11:49 am


    Viral domains are short lived. Here are some more:

    February 27th, 2015 at 2:41 pm


    No one registered ?

    February 27th, 2015 at 4:06 pm

    Top Poster Domains

    Just registered which I think is better and even shorter than but also with $120 Estibot Value & $0.05 CPC. I do quite agree with you there is really no point in registering such long tail domains which would never sell!

    February 28th, 2015 at 3:09 am

      Elliot Silver

      Why does have value? What am I missing?

      To me, “Dress Crisis” sounds like a brand or television show. “Dress Due” doesn’t sound like it makes sense unless I am missing something.

      February 28th, 2015 at 7:15 am

      Top Poster Domains

      Yes I can see your point but ‘Due’ means proper or rightful so it is clearly quite important to top-end fashion market hence value is given whilst has no value or CPC by Estibot. Nevertheless, I have managed to sell quite few hand-registered names for some good profits like sold for $1200 this year!

      In reply to Elliot Silver | March 1st, 2015 at 2:25 am

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