For the first time I can recall, there was a .IO domain name in auction at Park.IO that I was interested enough in buying that I was willing to pay 4 figures to buy it. The auction ended on Sunday, and I was a loser, despite bidding more than $1,000 for the domain name.
I shared this on Twitter, as I think it is important to show people I am not solely interested in buying .com domain names:
Thought I was going to win my first .IO domain name in auction yesterday at @io_domains. I bid over $1k but lost. Maybe next time.
— Elliot Silver (@DInvesting) August 31, 2020
Likely because of the few domain names that sell every day on Park.io, someone was able to guess which domain name I wanted to buy. It was Notch.io, and the final sale price was $3,574. I like Notch.io because there are a ton of prospective buyers, and it’s the type of domain name that could be used by pretty much any kind of startup or brand.
In my less than expert opinion, the domain name could have been resold in the $5,000 – $15,000 range within a year or two. In my opinion, it would have been a slightly riskier investment than what I typically buy for four figures, but I was willing to give it a shot.
Ammar Kubba followed up to share that Notch.io appears to have been bought by an end user buyer. The domain name now forwards to MyNotch.co.uk, which is operated by a company called Notch. I would not be surprised to see the company change its url to Notch.io, but that remains to be seen.
Considering my valuation of the domain name, I think it was a pretty good price, and I am glad to see I lost out to an end user buyer. I also think bidding at Park.io was a good learning experience since the auction platform operates differently than other domain auction platforms.