It Pays to Know Random Phrases

My eyes bulge out of my head sometimes when I see a somewhat obscure term in a domain name coming up for auction. Oftentimes, the term isn’t well-known by others, and even with the ease of searching Google to understand why it has bids, people won’t understand its popularity as much as someone in the know.

Yesterday, I came across a tweet from someone who shared a graphic of a domain name sales email from Afternic:

I had never heard of the term “Cootie Brown,” but according to Wikipedia, it “is a name used in metaphors and similes for drunkenness, mostly in the Southern United States.”

I was born and raised in New England, and I was unfamiliar with the term – despite owning Cooter.com. Had I seen it in auction, I may not have even bid on it even if I learned the meaning because I wouldn’t have much insight on the popularity of the term. Andy did and it paid off.

The most valuable domain names tend to be pretty obvious terms that almost everyone would know. There are also plenty of more obscure terms that can be acquired relatively inexpensively and resold for solid margins. You always have to pay close attention to what is coming on the market.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

3 COMMENTS

  1. some domains are words spelled out in english but mean something in another language. there was one that sold for quite a lot a few years ago (in the UAE I think it was).

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