Domain Brokers Comment on Cryptocurrency Domain Names

It’s pretty clear 2017 has been the year of cryptocurrencies, and in the domain industry, it seems that cryptocurrency-related domain names have been big sellers. Every day, it seems like domain names that have “coin” or “crypto” in them are selling at auction or selling via aftermarket platforms. There are even more cryptocurrency domain names that are sold privately, some for big money. Even Bloomberg published an article about the trend a month ago.

Because of the popularity of these domain names, I reached out to some of the top domain name brokers to ask for their take on these types of domain names. Specifically, I asked if they have any comments about the market for crypto-related domain names that I can share in a blog post. Several brokers responded, and here are their thoughts on the current state of the market.

Should other brokers respond later today, I will add their thoughts as well:

Jen Sale,

“Over the past 12-24 months, but especially in the last 2-3 weeks, we’ve seen a huge spike in enquiries to broker (buy and sell) crytocurrency domains. In fact, we receive multiple enquiries every single day right now.

We have successfully acquired and sold several cryptocurrency domains on behalf of our clients, including two 3-letter .COMs, both in the 7-figure range, and one dictionary-word .ORG for high 5-figures, just to name a few.

We continue to provide brokerage for ‘the best of the best’ Bitcoin, Ethereum and Blockchain related domains, specifically short, 1Word.COM names.”

Bill Sweetman, Name Ninja (buyer broker):

“Since many of my buy-side clients are startups, I’ve had a few of them approach me looking for crypto-related domains. They, like many first-time domain buyers, seemed surprised to learn that their target domains were going to cost them four- or five-figures. So I had to explain to them that they are probably not the only potential buyers for that “coin” or “block” domain they desire and — hello — crypto is hot right now and getting hotter! Also, while there is a lot of money flooding into the cryptocurrency industry to launch startups, not all of that money is ‘smart money’ and so I’ve seen quite a few crypto startups (but not my clients, of course) make some amateurish and short-sighted domain selection decisions, such as opting for a ‘cheaper’ hand-registered .co or .io when they could have bought their exact match startup or coin name .com for under $2,000.”

Hobi Michalec,

“I don’t think we’ll see them losing value any time soon.”

Jeff Gabriel, Uniregistry:

“When I started selling domains the trend was .mobi. We know what happened to those. Then online education names, roulette style names and many others took over as the domains in high demand. Token, coin, crypto domains are in the same place. They are hot now, but a new king in town will take their place.”

Mike Robertson, Directnic:

“Having bought and then sold one of the highest selling Bitcoin related domain names for a client, I am very familiar with the space. During the process I marketed the domain to over 100 cryptocurrency companies and individuals, building a very extensive network. This was back in 2014. Three years have passed and that space continues to thrive and grow at a rapid rate. I currently manage over 120K domains and by far the most popular and sought after domains in these portfolios are crypto/coin related. I’m also asked on a regular basis by startups to help acquire domains in this niche. In my opinion, just like the state of the cryptocurrency industry, domain names of this nature will remain popular and valuable.”

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


    • I’m actually very curious why you seem to be so confrontational so often with anyone that doesn’t agree with you? If the coin becomes a commodity how can they file a UDRP? Can Freeport-McMoran file a UDRP on because of their many trademarks or a Lanham claim for undue competition? As to the Lanham Act we bought the name prior to any trademarks being filed and don’t plan to compete with the developers so please explain how we can be sued under the act.

    • What’s the point in owning a brandable .net? has absolutely no value.
      No one is going to buy, and you certainly aren’t going to develop
      Waste of reg fee.

  1. .net is not essential anymore, as long as you own the .com, even some bootstrap startups are ok with .co, and .io, as was stated above is very true.

    If you want to be taken seriously .com always helps though.

    .net got crushed in 2017

  2. These types of domains (crypto/ blockchain/bitcoin/fintech) are definitely growing in value along with crypto itself.

    Personally I have had more activity in the past 3 months than the prior 9 combined.
    Lots of new companies forming in the space and many folks with funding or crypto fueled wealth. Exciting times.


  3. I want to add that I don’t own any crypto or coin specific domain names at all and am not looking to buy any (unless something like or would come on the market at a great price!).

  4. Crypto names are in the trend. After at $2m, I have another one to publish soon in 6 figure, And which is good for LiteCoin in the neg process as well.

    • In the same way I don’t discuss alternative investments like stocks and real estate, I am not going to publicly discuss any cryptocurrency or similar investments. The focus of this website is domain name investing.

  5. Crypto domains are so damn hot at the moment. I’ve,,,, and many more. It’s worth investing on…

  6. Nice article.

    blockchain and crypo reminds me of a US/Canadian movie – Johnny Mnemonic , a cyberpunk movie where a guy carried very important information in terrabytes (?) in his head , je was paid after the delivery , the actor was Keanu Reeves ( Neo ? :)))

    mnemonic is an element to remember password phrases to wallets at at the same time the essence of the blockchain.

    it’s because why i have also the name TheMnemonic()com plus mnemonicoin()com for the future blockchain and it’s coin :p

    i have mainly crypto domains at first page at

  7. Much depends on TM’s think those that hold (not unfortunately me) ETH/Ether generic pinyin media channels were smarter than me. Noted as I tried:
    Anquan = Security

  8. This is convo making me feel very #cryptobullish.
    I hand registered around 300 crypto, dao, blockchain, coin, token, dapp, ico, hashgraph, btc, xrp, smart contracts, and AI .com domains this year. I was starting to think you guys were leaving them all for me.

    I sold one for 3,000 usd privately last month.

    I grabbed my best 3 for $8.47 each a few days ago.



  9. Yes, I get offers every day for my crypto, ether, eth, BTC domains — most .com and many .org. I also own many of the matching Twitter handles

  10. Of the last four months, I hand-registered 825+ all dot com related Bitcoin and BTC related names.

    As the previous post asked “where was everyone else?”

    A lot of nights registering in the dark.

  11. I own the below, went all in on the Crypto doamins –

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