http://t.co/2wQohnhC84 is now online
— DN.com (@wwwDNcom) September 4, 2014
For quite some time, I think Escrow.com was the only independent licensed escrow service for domain name transactions. More recently, Agreed, Escrow Hill, and eCop launched escrow services targeting the domain name space, and I just learned that another company, DN.com, has entered the market. Based on the timing of the tweet above, the company launched a couple of days ago.
According to the About page on the DN.com website, DN.com is “an international domain name escrow platform, affiliates with the well-known domain marketplace 4.cn. DN.com aims to assist customers to proceed secured international domain name transactions.”
As you may recall, the DN.com domain name was being brokered by Domain Holdings with an asking price of $750,000. Shortly after the listing went public, I noticed a Whois changed, and in a subsequent article, I asked “Did 4.CN Acquire DN.com?” Shane Cultra later reported that the company confirmed it had acquired the domain name and Shane said the company planned to “create a brand new platform that targets a larger international audience.”
After reporting the sale of DN.com and reading more about it on Shane’s Blog, I would not have imagined that DN.com would be launched as an escrow service. My guess would have been a domain name marketplace with domain name sale listings, auctions and everything else a large sales platform offers. Perhaps it will evolve into that at a later date because the broad DN.com brand would allow that, but the tagline below the logo seems to indicate that DN.com is solely focused on escrow services.
When you visit DN.com, you’ll notice the website is published in Chinese. In order to access the English version, you’ll need to click the small American flag in the upper right hand corner. I found that the website recognized me on subsequent visits, so English now seems to be the default for me. After reading several of the pages within the website, it looks like they hired a pretty good translation service, which is a smart move considering the nature of the business.
It will be interesting to see how the company evolves and if domain investors are willing to use them for escrow services since the company appears to be located in China.
Thank you to Bill Sweetman for sharing news about the launch of DN.com.