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GoDaddy is a privately owned, Internet-based company that provides a variety of services including domain name registration, web hosting and e-business software sales. The company, which is headquartered in Scottsdale, Arizona, was founded by Bob Parsons. Parsons previously owned a financial services software company, which he sold in the mid-1990s upon retirement. He came out of retirement in 1997 to form Jomax Technologies, the predecessor to GoDaddy.

Since it’s inception, GoDaddy has risen to become the largest domain registrar in the world, with tens of million of domains registered to its clients. The company ranks as the world’s largest ICANN-accredited registrar; it’s approximately four times larger than its nearest competition. Recent corporate acquisitions include Outright, Locu, Afternic, and Media Temple.

GoDaddy has redefined Internet hosting services, and it has been the recipient of numerous industry awards and accolades. Among these awards are the 2001 Arizona BBB award for Business Ethics and the 2011 SC Magazine award for Best Security Team. In 2011, it ranked number four in the Phoenix Business Magazine list of “Best Places to Work in the Valley” and it made the 2012 Forbes list of “Best 100 Companies to Work For.”

Known for its sometimes controversial commercials and interesting spokespersons, GoDaddy also sponsors a number of charitable causes in support of domestic violence and child abuse awareness, and sports events, including NASCAR and the Super Bowl. In 2013, the company shifted its advertising strategy to focus more on small to medium sized business owners (SMB). Reflecting this change, its commercials and advertising materials shifted from “sexy” to smart.

Koch Org. Gets StandTogether.com in Advance of Rebrand


The Washington Post reported that The Seminar Network, a non-profit organization founded and funded by billionaire Charles Koch, is being rebranded as Stand Together. Wisely, the organization acquired the brand match StandTogether.com domain name in advance of the rebranding.

MakeMeaning.com Sells for $710


A couple of months ago, I wanted to check on the hours of Make Meaning, a once popular and growing children’s shop where I previously took our daughter to make custom candles. Unfortunately, my Google searching revealed that the retail chain had shut all of its locations. The company had used MakeMeaning.com for its corporate website when it was operational.

GoMommy? GoDaddy Celebrates Mother’s Day


GoDaddy is celebrating Mother’s Day today in the US with a temporary logo and branding change. In place of the standard GoDaddy logo on the company’s website and social media pages, GoDaddy created a special GoMommy logo.

Perhaps not surprisingly for trademark protection reasons, GoDaddy also owns GoMommy.com. If you visit GoMommy.com today, you can see how GoDaddy is creatively celebrating Moms with its GoMommy branding. In addition, visitors can create their own story to honor their own moms.

You may recall that GoDaddy did something similar on International Women’s Day with a temporary rebrand to GoWomen. I think the GoMommy branding is even more appropriate, and it is a fun way for GoDaddy to celebrate moms.

Happy Mother’s Day!

GoDaddy Auctions Message Addresses Glitch


A couple of weeks ago, I wrote about a GoDaddy Auctions glitch that occurred when a network connection was lost as the time on an auction ran down. I was able to replicate the error by turning off my Internet connection shortly after placing a bid on an auction. Here’s what I wrote about the glitch:

“Yikes” : GoDaddy Login Error (Updated)


If you have been trying to log in to your GoDaddy account this afternoon (or morning) and saw an error message, it’s not just you. When I tried to log in to my GoDaddy Auctions account on my desktop this afternoon, I was shown this error message: “Yikes! Something went wrong. Please, try again later.”

I Replicated the GoDaddy Auctions “Glitch”


Andrew Allemann wrote about a GoDaddy Auctions “glitch” that caused a bidder to lose an auction that he thought he had won. I can see how he would be upset because the messaging does indicate that he won the auction despite the fact that he lost the auction.

I received the same email from the person who emailed Andrew, and I spoke with Joe Styler about it yesterday. Paul Nicks provided a comment to Andrew about what caused this situation.

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