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GoDaddy

GoDaddy is a privately owned, Internet-based company that provides a variety of services including domain name registration, web hosting and e-business software sales. The company, which is headquartered in Scottsdale, Arizona, was founded by Bob Parsons. Parsons previously owned a financial services software company, which he sold in the mid-1990s upon retirement. He came out of retirement in 1997 to form Jomax Technologies, the predecessor to GoDaddy.

Since it’s inception, GoDaddy has risen to become the largest domain registrar in the world, with tens of million of domains registered to its clients. The company ranks as the world’s largest ICANN-accredited registrar; it’s approximately four times larger than its nearest competition. Recent corporate acquisitions include Outright, Locu, Afternic, and Media Temple.

GoDaddy has redefined Internet hosting services, and it has been the recipient of numerous industry awards and accolades. Among these awards are the 2001 Arizona BBB award for Business Ethics and the 2011 SC Magazine award for Best Security Team. In 2011, it ranked number four in the Phoenix Business Magazine list of “Best Places to Work in the Valley” and it made the 2012 Forbes list of “Best 100 Companies to Work For.”

Known for its sometimes controversial commercials and interesting spokespersons, GoDaddy also sponsors a number of charitable causes in support of domestic violence and child abuse awareness, and sports events, including NASCAR and the Super Bowl. In 2013, the company shifted its advertising strategy to focus more on small to medium sized business owners (SMB). Reflecting this change, its commercials and advertising materials shifted from “sexy” to smart.

GoDaddy BIN Landers Coming This Week

Earlier this year, GoDaddy teased that its landing pages with Buy It Now (BIN) functionality will be released at some point in 2021. That time has almost come, and domain investors who list their domain names with BIN prices on Afternic will soon be able to utilize the new GoDaddy-branded landing page design. Joe Styler mentioned the new GoDaddy-branded landing page on Twitter over the weekend showing how it looks on mobile devices:

GoDaddy Auctions Outbid Email Should Have High Bid Amount

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When I place a bid on an auction at GoDaddy Auctions, I receive an email with my maximum bid amount. I typically place my bids on the morning, and the auctions close several hours later in the afternoon. By that time, I’ve lost track of how much I initially bid on the auction.

If I am outbid on an auction, I also receive an email from GoDaddy to notify me. For some unknown reason, GoDaddy Auctions does not state the current high bid in those emails, and I find it frustrating. Here’s an example of an outbid notice I received yesterday afternoon:

More Consolidation in the Registry Space with GoDaddy Acquisitions

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GoDaddy made a major announcement in a press release yesterday afternoon. The publicly traded company intends to purchase .Club, .Design, and Minds & Machines (MMX) TLDs. These TLDs will be folded into the company’s GoDaddy Registry division. Terms of the acquisition of .Club and .Design were not disclosed, but GoDaddy will be paying $120 million USD for MMX assets, subject to various approvals. MMX is traded publicly on the London Stock Exchange.

GoDaddy Hiring Director of its NameFind Portfolio

NameFind is the domain name portfolio company owned by GoDaddy. NameFind owns hundreds of thousands of domain names following acquisitions of several large domain portfolios (Uniregistry, Marchex, Berkens…etc.).

GoDaddy posted a job listing for a Director-level position with NameFind, according to a tweet from Paul Nicks, VP of the Aftermarket at GoDaddy:

GoDaddy Reports Nine 6 Figure Sales from November 2020

GoDaddy has started reporting some of its top domain name sales on a trailing basis, with the approval of both the buyer and the seller. This morning, GoDaddy reported a handful of its top domain name sales from November of 2020. Nine of these domain name sales were in the six figure range.

The top publicly reported sale in GoDaddy’s report is Exclusive.com, which sold for $350,000. I believe the domain name had been owned by Merlin Kauffman’s company, True Magic, prior to the sale. The domain name now has a coming soon page, and it appears to be some sort of payments company that will be using the domain name.

GoDaddy Auctions Wins Can Still be Cancelled

In 2017, GoDaddy changed its domain name expiry process. As far as I understood, this change was going to pretty much eliminate the ability for a domain registrant to renew a domain name once it went to auction for domain names registered at GoDaddy. I know this doesn’t apply for domain names registered at auction partner registrars like Enom, but I thought GoDaddy-registered names that went to auction could no longer be renewed post-auction.

It was always frustrating to participate in an auction, submit payment, and then receive the cancelation and refund email. It’s a frustrating experience and a waste of time.

Earlier today on Twitter, I was mentioned in a tweet by the winning bidder of ChicagoPizza.com. Apparently, this person won the auction for ChicagoPizza.com and the auction was cancelled. The winning bid for the domain name was $9,400, as archived by NameBio.

GoDaddy’s Joe Styler responded to the tweet thread:

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