You Can Now Hide Estimated Value at Dan

Last week, announced and deployed a feature I did not like. On the user control panel, Dan showed GoDaddy’s Estimated Value for each domain name listed for sale on the platform. The Estimated Value utilizes GoDaddy’s GoValue automated appraisal. Upon deployment, there was no way to hide the column like you could hide other columns.

The idea behind this deployment was to make it easier and faster for users to price their domain names since domain names listed with a BIN price tend to sell faster than those without pricing.

For someone like me, this column was an annoying distraction. Nearly all of my domain names listed on have BIN pricing already. In addition, I pay little attention to the GoValue valuation. I say “little” because I occasionally reference the valuation when setting a BIN price on a marginal domain name, knowing customers will see the GoValue appraisal when searching GoDaddy.

This morning, announced that users could now hide the Estimated Value column on their control panel. Since this is not a tool I would use on a regular basis, but it was something that was distracting to me, I hid it already.

To hide this column, users can click on “Options” and select “Change View” from the dropdown menu. There is now a toggle for Estimated Value, allowing users to remove this column if desired.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. Thank you for publishing this, I also didn’t like it, I contacted Dan Support and they responded that they would report it.
    I just looked and it’s still in the same place, I can’t hide the GoValue from GoDaddy.

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