Domain Sales

Google Acquired

7 has been acquired by Google. The Whois record for became public for the first time since 2018, and the registrant is now Google LLC. The acquisition was first reported by Jamie Zoch on Sunday morning:

Getting Equity is Not Usually the Answer


In response to my article yesterday, a couple of people suggested asking for equity from wanna-be startup entrepreneurs who can’t afford to pay for a domain name. I like the idea of having equity serve as upside in a deal, but in practice, it is more challenging than simply asking for and getting the equity.

There are many considerations I make before even considering whether or not to ask a startup for equity in the company. Most importantly, I have to believe in the vision of the founder and team. There are plenty of successful startups that I think suck, but if I can’t see how the company would achieve a valuation that would give me enough upside, I am not going to offer a special deal to sell a domain name.

“Would You Sell…” is a Fishing Expedition

When someone emails to ask, “would you sell X for $xx,xxx?” I look at as a fishing expedition. Some may also call it tire kicking, but people who ask about buying a domain name at a certain price are usually more interested in fishing for the right number rather than simply kicking the tires on a domain name. I know this because I sometimes do it when I am trying to buy a domain name.

Asking “would you sell…” is non-committal. If the domain registrant replies affirmatively, the person who inquired can say something like “I will get back to you.” This is contrasted with a direct offer that is something like “I would like to offer you $xx,xxx to buy X.” If the domain registrant agrees, that is pretty much like a handshake deal from my perspective.

Media Options Brokers Sale of

In September, I noticed that had a Media Options landing page with a $500,000 asking price. What was interesting to me is that has been owned by NameFind, the domain name portfolio company owned and operated by GoDaddy. I shared what I noticed on Twitter:

Paul Nicks, GoDaddy VP and GM of its Aftermarket, responded to share that Media Options was doing outbound brokering for some of NameFind’s domain names:

Media Options Can Negotiate User Deals

11 announced a partnership with Media Options that will allow Dan sellers to work with Media Options to negotiate a deal on their behalf. The news was sent to customers this morning, and a press release with details about the partnership was published this morning.

Sellers on can now hand off their domain name sales negotiation to Media Options within their transaction window. I looked at my account, and the enable button is available for me to click allowing Media Options to take over the negotiation. I can see this being beneficial to me on a high leverage negotiation or when I do not have the time to fully engage with a buyer. Sold for $149,000

Early this morning, I saw a tweet from Kukuh Laksana announcing the sale of for $149,000:

The seller of, Nikul Sanghvi, confirmed the sale in a subsequent tweet. Nikul also provided additional information about the sale, including that it was sold via using the buy it now purchase option:

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