Domain Parking

VisitPuertoRico.com: Great Trafficz Lander

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I was watching the World Baseball Classic yesterday and saw the Dominican Republic vs. Panama game in Puerto Rico.   Behind home plate, there was a url being advertised: GoPuertoRico.com.   Personally, I am not a huge fan of most call to action domain names, but I really don’t like this one, because the keyword phrase “Go Puerto Rico” doesn’t exactly make sense.

I decided to take a look at some similar sites, including PuertoRico.com and VisitPuertoRico.com. Both sites look professionally done, and I was intrigued by the “inquire about this domain name” link found on the second site.   The link took me to Most Wanted Domains, so I knew it was one of Mike‘s great domain names. If you don’t know already, Mike has one of the nicest privately owned domain portfolios assembled.

After a bit more searching around the site, I saw that it is a custom-built Trafficz site.   I really like what they did for Mike, and it goes to show that if you have a great domain name that gets traffic, you might want to ask your parking provider to build a custom site.   Not only can you build something that’s more likely to be listed in search engines, you will also create a nice looking site that is compelling to click through for more information.

Thumbs up to Trafficz and to Mike on this one.

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I know it’s a holiday weekend, but I think everyone needs to take a few minutes to read Ron Jackson’s interview of Rick Schwartz. In the domain space, Rick has been something like a soothsayer, and when he speaks, I listen. While we don’t all own the same quality domain names as Rick, the things he is saying does affect all domain investors.

If or when Google decides to pull the plug and PPC as we know it drastically changes, there is going to be a lot of tumult in the industry. While quickly and efficiently monetizing domain names will be difficult and domain values will be impacted, domain owners need to keep the following things in mind:

  • Businesses who want to be online need a domain name
  • Advertisers will still want to advertise on relevant domain names
  • People will continue typing-in domain names looking for products or services
  • Easy to remember and relevant domain names are the most desired
  • Consumers typically have certain web browsing patterns, and many type in their keyword and .com as a starting point

The point is that while making easy money from domain names won’t be possible, there are still going to be plenty of opportunities in the domain space. Some people will have to sell more than they have in the past in order to maintain the same revenue levels, so some deals may be had.  I recommend buying domain names that would make sense to be developed. Just because a domain name did well parked, doesn’t mean that it would be good to develop.

I still believe the greatest ongoing revenue generating opportunity is selling advertising space directly to advertisers on developed websites. I believe websites are the newspapers of decades ago. Websites get the eyeballs that newspapers once received, and advertisers want to reach them. Motivated consumers are untapped leads that businesses would like to acquire.

I also believe that as companies continue to migrate their business online, more will get it, and more will want (or even need) the domain name that describes their business or industry. Generic and category defining domain names are rare, and they hold considerable value. Selling domain names to end users that get it will be the driving force behind the future growth of domain values.

Changing times call for changing strategies.  Those who adapt and adopt will survive, and those who sit back will not. Who knows when all of this will happen, but I think it’s important to be prepared for the worst. Read Rick’s interview and judge for yourself.

Waiting for the DNS to Propagate

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Does anyone else get the same excited feeling while waiting for the DNS to propagate on a newly acquired domain name? You’ve done all the keyword research, which would indicate strong potential, but the DNS just doesn’t turn over fast enough for you to see what the traffic is actually like. It’s like buying a lottery ticket and seeing that you have the first 4 numbers match. They can’t choose the next 2 numbers fast enough!
I bought a great name on Sedo yesterday, and I am awaiting the transfer before I can change the DNS. I think I got a fantastic deal on this one, so good in fact that I did extra due diligence to make sure everything lined up (it does). Anyway, now I just to wait until the domain name is transferred to me to before I can turn the DNS to check the traffic and revenue at Fabulous. The excitement builds…!

$20/Day Parked Domain Name

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I had never had a parked domain name earn more than $15 in a single day – until yesterday! The domain name (parked at Fabulous) only received 4 unique visitors yesterday, but it earned a total of just about $20. It received six clicks to reach that sum, but WOW!
Does anyone else have any stories like this – where a name gets between $1-5/day and all of a sudden it gets $20 for no extraordinary reason?

TrafficZ Apologizes for Privacy Violation, However…

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TrafficZ apologized for accidentally disclosing over 1,500 email addresses when they forgot to BCC all recipients. In an email from TrafficZ, Ammar Kubba said:

We at TrafficZ would like to extend our sincerest apologies to you and each of the other disclosed recipients of yesterday’s mass accounting email…

However, this has not stopped the domain spam emails that I have been receiving. Just now, I received an email from Laura Fluehr, offering me her junk domain names, including one that would seem to infringe on Toys ‘R’ Us and Babys ‘R’ Us trademarks, BabyGiftsRUs.com.
Making this even more annoying is that I haven’t used TrafficZ in over two years (maybe longer) and had no reason to receive any communications from thom. I know this was an unfortunate error, but the ramifications suck. I already closed whatever account they had on record for me and asked for my email address to be removed from their database.

Major Privacy Violation by TrafficZ

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I haven’t used TrafficZ in a couple of years, and it was for just a brief period of time. However, today I received an email from them sent to their clients:

Dear valued TrafficZ client:
We hope this email finds you well. We have attempted to contact you previously regarding the collection of tax related documentation relating to your TrafficZ account. In order to make payments to our clients, TrafficZ is legally required to collect certain tax related documentation from all of our clients, including those based outside the United States.…”etc.

This email continued, but that isn’t the problem here. Unfortunately, the sender of the email didn’t blind carbon copy the 1,500+ email recipients. Every single email address that was on the mailing list was left for all others to see. This is a huge invasion of privacy, as one person already decided to spam the list with his crappy domain names. This is the spam email I just received from someone harvesting the list:

Dear TrafficZ User,
Sorry to inconvenience anyone but your email, like mine, was just released by TrafficZ. I apologize having to use this method but its awfully ironic that I just got handed a list of people who buy and sell domain names just as I determined I really need to sell two of my domain names in the very near future…”
If you are the least bit interested please let me know. I need to make some money ASAP to keep paying off my damn Adjustable Rate mortgage.
Sorry for any inconvenience,
Jesse Lakes

Shame on TrafficZ for not managing their email list better, and shame on this person for sending this annoying spam email.

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