Earlier this afternoon, I published an article about the $100,000 sale of Autism.Rocks, which was reported by Sedo. I used the DomainTools Whois history tool to find out who sold the domain name, and I reached out to the seller (Chris Wilson) to see if he could provide some comments on the sale.
Wilson’s comments offer some insight into why he acquired the Autism.Rocks domain name and why he was able to achieve such a large price for the domain name in such a short period of time.
Unfortunately, it seems that Wilson is not happy with Sedo following the sale. One thing I would have recommended is to use an escrow service like Escrow.com for a transaction like this (ie no broker or brokerage). Sedo has a great brokerage and robust marketplace, but there are less expensive options for escrow services. Escrow.com would have charged a fee of $890 for a $100k transaction. (I don’t know if there were other reasons for using Sedo that I am not considering.)
Yes, I recently sold the autism.rocks domain. We Rock for Autism is a nonprofit that raises money to provide children with autism with music therapy.
I purchased Autism.rocks as a separate entity to help promote music performed or inspired by autism. I was approached by Autism Rocks (autismrocks.com) to sell it.
Then, I contacted Sedo and let them know that I had an agreement in place for the sale and was in need of assistance of setting up an account. I followed their instructions and sold it. Only later to find out that I should have been instructed to set my account up in a way that would have reduced the Sedo commission. I followed up after the sale and they said it was too late, that I should have set up my account in a way showing an agreed price in place and they would do nothing to help me.
I am happy for the sale, and will be donating a portion of it to We Rock for Autism. The buyer was great to deal with. But, I am very disappointed in the high commission kept by Sedo based on my asking for help and them not providing me with the option to set up an account that would have allowed for a larger percentage to go to me as the buyer, which in turn would have gone directly to the nonprofit.
Should Sedo agree to release just $12,000 of what they kept to me or donate that money directly to We Rock for Autism www.werockforautism.org I would have restored faith in their business practices.
6/25 Update: Sedo responded