3 Domain Industry Predictions for 2011 | DomainInvesting.com
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3 Domain Industry Predictions for 2011


With the year coming to a close, I thought it would be a good time to make some predictions for the upcoming year.

– There will be a significant number of .CO drops around renewal time. I’ve seen a lot of really bad .CO domain names for sale (people emailing me telling me they need to sell urgently), and I am sure people will drop many of these bad purchases. Good keyword .CO domain names will increase in value by the end of 2011, spurred on by SMB adoption. I believe there will be at least 5 6-figure .CO domain sales.

– Monte Cahn will be back in the domain space in some way, although it probably won’t be for a large or well known company. Monte is one of the smartest guys in the industry, and I am sure his expertise is in high demand. I can imagine him starting up another company.

– There will be at least 10 publicly reported 7-figure domain sales during the course of the year. From my perspective, there are many people looking for liquidity, and there are also many people who have been getting liquid for the last year. Some of the people and companies who have significant cash reserves will look to reinvest, and high value, descriptive domain names will be a good option.

What predictions would you like to make for 2011?

About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (25)


    Good predictions, but you may be low on your 7-figure sales volume – could be substantially higher than that.

    My predictions are on my new blog, DomainJD.com


    December 28th, 2010 at 2:18 pm


      @ Gene

      I am only talking about reported 7 figure deals… many more go unreported annually.

      December 28th, 2010 at 2:19 pm


    Dog walking will be declared an official Olympic sport. Domains related to dog walking will thereby increase significantly in value.

    December 28th, 2010 at 2:31 pm

    The Big Cheese

    Predictions for 2011:

    1. A minimum of two $250K+ and a minimum of six $50K+ reported .TV sales in 2011.

    2. I get offered $10K+ for Together.TV and I turn it down πŸ™‚

    – TBC

    December 28th, 2010 at 2:57 pm

    Linda Johansen

    A merger between DogWalker.com and UsedDogs.com will take place in 2011 πŸ™‚

    Dog Business Is Big Business πŸ™‚

    December 28th, 2010 at 3:47 pm


    @ Linda

    I can assure you that won’t happen πŸ™‚

    December 28th, 2010 at 3:50 pm

    The Big Cheese

    One more prediction:

    An announcement comes out in late-2011 pertaining to the 2012 launch of a new video-oriented, mobile-centric social networking platform:


    – TBC

    December 28th, 2010 at 4:02 pm

    Andrew Douglas

    2011 will see the continued emergence of alternative tld’s/ccTLDs. I think we’ll see at least one 7 figure ccTLD sale – likely a .DE or .co.uk and 2-3 dozen 6 figure ccTLD and alternative TLD sales (there are only about a dozen this year reported to dnjournal).

    I think .co will flounder under the weight of better alternatives and possibly even the release of brand new gTLDs while extensions like .TV and .INFO will do very well – maybe not quite completely catching .NET but coming very close.

    Startups that would have once branded on a 5-8 character “pronounceable” .com will instead lean toward relevant alternative extensions on their primary keyword – and *brand* based on the extension.

    HTML5, mobile and web based “app stores” will have some great financial returns. Developers will all be rushing to create apps on their domains. Parking companies will offer “app store” solutions

    December 28th, 2010 at 4:18 pm


    just one addition to your prediction : Monte and Berkens team up πŸ™‚

    December 28th, 2010 at 4:20 pm


    Oh and Rick Schwartz gets involved in that too

    December 28th, 2010 at 4:20 pm

    Michael Carter

    the use of emoticons will increase 10-fold.

    December 28th, 2010 at 4:23 pm

    John Doe

    Nice predictions and I enjoy your insight.

    Here are my prediction for 2011: I hope you expand your blog to include a job section dedicated to domain name related jobs or companies and an events section/calendar dedicated to domain name events.


    December 28th, 2010 at 6:29 pm


    1. .CO registry will continue to run single letter domain auctions to promote it. G.co will go up for auction

    2. More Gaming and Apps domains will sell

    3. Google will implement daily deals into their search.

    December 28th, 2010 at 7:08 pm

    Leonard Britt

    While I didn’t jump on the .CO bandwagon, one has to recognize the enormous marketing push given the extension. Who knows what the effect might be of a Godaddy .CO campaign in the Superbowl?

    I anticipate aftermarket sales will continue to grow at a steady clip in all extensions. DNJ will continue to report many four and five-figure .COM sales but with 91+ million .COM registrations, the market for sub-$1500 domain sales will continue to blossom (including quality keyword domains in other TLDs). The overwhelming majority of my 2010 sales were for $1000 or less while about half were .COM domains.

    December 28th, 2010 at 7:29 pm

    Landon White

    @ Andrew Douglas

    Yeah sure,

    Just cause you and your crack pipe say so…

    Dream on!

    December 29th, 2010 at 12:27 am


    Lead generation (cpa) based sites will take more business away from ppc and banner ads and the value of such developed sites will explode.

    Extensions like ccTld’s specially .DE & .CO will see tremendous growth in aftermarket prices.

    Venture capital will be searching for internet based businesses to invest into.

    I will be paying more taxes in 2011 πŸ™

    December 29th, 2010 at 7:31 am

    Andrew Douglas

    Landon – man up and give us some of your predictions then, smart guy πŸ™‚

    December 29th, 2010 at 7:46 am


    Best investments for 2011

    Oil price will rise higher than ever before.

    Gold & silver price will keep going up.

    Diamonds ( Only high quality clear diamonds )

    The Swiss Frank will be best & most stable currency.

    Developed & producing Domains!

    In what not to invest!

    US Dollar ( It will plunge with no bottom in sight )

    Real estate / Property ( In 2011 it will drop it’s deepest & will not start rising until mid 2012)

    December 29th, 2010 at 8:02 am

    Domain Nostradamus

    ONLY 5 TRENDS will make MILLIONS:

    1) APPS

    2) HTML5

    3) MOBILE



    December 29th, 2010 at 12:54 pm

    Domain Promo Codes

    The guy ( me ) will gain a big success with domain promo codes and everybody will talk about me ..

    December 29th, 2010 at 1:24 pm


    nTLDs will be delayed until after 2011

    December 29th, 2010 at 4:09 pm


    Dot com will in a strong position especially product and short names. Advertising revenue in mobile will rapidly grow over the next year.

    December 29th, 2010 at 9:14 pm


    In Colorado we love .co domain as it is our State abrev. I got http://www.420.co and http://www.inhale.co , as medical marijuana websites and really having fun with the new extension and feedback. I even built another site for a friends dispensary http://mmj.co

    December 30th, 2010 at 11:06 am


    For 2011.

    More developed long tail domains. Perhaps more services becoming available to develop them.

    December 30th, 2010 at 5:47 pm

    Susan Thompson

    Domains starting or ending in co might be worth more.
    Geo names also – towns in Colorado Columbia and Colombia

    January 4th, 2011 at 11:16 pm

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