Just received a note from Mike Mann announcing that Yield Software, a company conceived and incubated by Mike and his WashingtonVC company, raised $6 million in Series B funding. This investment was led by Draper Fisher Jurvetson and includes WPP Group, joining WashingtonVC. When I finished graduate school, my career started at Wunderman, a Direct Marketing Agency owned by WPP.
WPP is a leading marketing, advertising, interactive, and branding holding company, and they typically only invest in the best of breed. This is a big day for Mike and the folks at WashingtonVC, and congratulations are in order.
The full press release can be seen on Business Wire.
If the technology at Yield Software works like it says it does, it will be killer.