VU.com Sells for $700,000

I read a press release this morning announcing that the VU.com domain name and website sold for $700,000 last week. Canada-based Virtual Universe Corporation reached a deal with US-based Mortgage Research Center, LLC on November 9, 2011.

From my perspective, it looks more like this was a domain name deal with a website included, although it probably won’t be recorded as a pure domain sale.

From the press release:

“Virtual Universe Corporation (the “Company”) (TSXV-VU), announced today that it has agreed to sell its entire right, title and interest in the domain name VU.COM, together with any unregistered trade-mark rights resulting from the Company’s use of such domain name (the “Domain Name”) to Mortgage Research Center LLC for $700,000 USD (the “Sale”).

The Company will retain all right, title, and interest in and to the materials on the website located at the Domain Name as of the effective date of the Sale (the “Website”) including all copyrights to webpages designed for the Website, page layouts for the Website, all graphics used at the Website, all databases generated for the Website, and all banner advertisements for the Website. The Company will move its existing web presence to a new domain, VUCORP.CA.”

Congratulations to both companies on the deal. Virtual Universe Corporation will now operate its business on VUCORP.CA.

Update:  As George correctly points out in the comment section, the seller retains the website and all of its contents, so this is a pure domain sale.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

10 COMMENTS

  1. If you read the press release carefully, it says that the seller of the domain name (i.e. “The Company” = Virtual Universe Corporation) is keeping all the website contents, i.e. they’re not included in the transaction. Thus, it’s a pure domain name sale.

  2. It is 100% domain sale.
    The seller – vu.com – is purely in internet audio software business.
    The buyer – vamortgagecenter.com – sells mortgages to veterans. The buyer uses “Brought to you by Veterans United home loans” under their logo. So the buyer obviously wants VU.com for its Veterans United branding.

    Any traffic and links related to internet audio software have zero value to the buyer.

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