What Will gTLDs Be Called?
I own just a couple of gTLD-related domain names – gTLDBroker.com and gTLDDomainNames.com. Neither of these domain names is worth very much (if anything), but they were speculative hand registrations, and I’ve lost more on a hand of blackjack than I’ll lose if I keep these names for several years without selling them.
I’ve seen many people buying and selling gTLD-related domain names, and I don’t think it’s such a wise idea.
While these TLDs are being called gTLD on the technical side (ICANN, consultants, investors…etc), the consumer side is what will probably drive the most value for these domain names. How domain registrars market these new TLDs will be important in determining whether gTLD domain names are worth anything because the “gTLD” moniker may disappear once they are on the market.
If consumers (buyers) and users call them gTLDs, these types of names may have more value, obviously depending on the keywords. If domain registrars call them “new TLDs” (like eNom is currently doing) they will probably not be referred to as gTLDs, rendering gTLD-related domain names worthless or worth much less.
My opinion is that registrars will not market them as gTLDs because most consumers don’t even know what TLD means let alone gTLD. My bet is registrars simply call them new domain names or maybe new TLDs. That’s a big reason why I haven’t done much speculating in this area…. that and domain investors are cheap when it comes to being end users 🙂
As always, I welcome your thoughts on the topic.