In an article that was published on ComputerWeek today, it was revealed that a new web publishing platform will soon be launched on the descriptive domain name, Medium.com. It appears that the founders of Twitter have acquired Medium.com from DigiMedia for this new startup.
According to Juan Carlos Perez of ComputerWeek, “Twitter co-founders Evan Williams and Biz Stone, who were also leaders at Blogger, have unveiled a preview of Medium, which they describe as a new Web publishing platform.”
A Whois search reveals that the domain name was part of DigiMedia’s holdings until April of this year, when it changed hands. The domain name went under privacy in April, and it now shows WhoisGuard, a Whois privacy service, as its current registrant.
You may recall that when Twitter first launched, the domain name that was used was Twttr.com. The company paid $7,500 for the better Twitter.com domain name, which is also an interesting story. Perhaps they learned the importance of using the ideal domain name first rather than trying to purchase it after launching a startup.
I reached out to Scott and Jay from DigiMedia for comment about this possible sale, and I will update the article when I hear back from either of them.
Thanks to George Kirikos for the tip.