I was watching CNBC this afternoon when I heard the commentators discussing a report about an acquisition bid for Twitter. It was later reported that the article discussing this bid was found on what seems to be a fake Bloomberg website. My first thought was about whether the fake website was operating on a new gTLD domain name to confuse people into believing it was associated with the financial news company. It reminded me of the TMZ.today story.
According to an article appearing on Newsweek this afternoon, “Someone went through great lengths to publish a fake report about Twitter, registering and creating the website “Bloomberg.market,” a near replica of Bloomberg.com.”
CNBC’s Carl Quintanilla tweeted out a link to the report this afternoon:
— Carl Quintanilla (@carlquintanilla) July 14, 2015
Interestingly, it seems that the Bloomberg.market domain name was registered under privacy earlier this month.
Although I believe this reflects poorly on the new gTLD program, I wonder if it will actually have a positive impact on the new gTLD domain names. I wonder how many people who had never heard about .Market domain names now know that .Market exists. Of course, people could think negatively about the extension because of what happened, but I think market awareness has been a major issue for the new gTLD program.
It will be interesting to see if there is a jump in .Market domain name registrations in the coming days.