I have personally found that it’s much easier to sell a domain name to a small to medium sized business than others (aside from other domain investors). SMBs may have a smaller budget and might not understand the value of domain names, but SMB owners generally make quick decisions and there’s less red tape.
It can be difficult to find a contact person at some companies though. Sometimes you’ll find the registrant email address is private or the domain name is registered in the name of the web developer or hosting company (a bad move). Other times, you won’t find a contact form for some reason, or the contact form on the site doesn’t function due to a faulty capatcha plugin. It seems that many don’t have email addresses on their contact forms either.
That said, it seems that most operational websites, especially those with an ecommerce component, have a privacy page. Many of these privacy pages are created by privacy policy page generators, which means many have one thing in common: a contact email address. This can be used to quickly and easily get in touch with the owner of the domain name.
Most websites with a contact page at least have a phone number if not an email address, but some domain investors are reluctant to use the phone to sell a domain name. I have never been a phone person when it comes to selling domain names because I think it’s more annoying to interrupt someone’s day by calling and I don’t believe a cold call to sell a $x-xx,xxx domain name is really effective. Emails generally work best.
The next time you have a great domain name for sale and want to contact a company that you think should have an interest, try the privacy policy page.
Nice suggestion Elliot. Did not think of that.
Thanks for great tip.
Never woulda thought of that…thanks.
Good to know that.I have heard that yahoo or Hotmail email Adresses are cosiderd serious.Is it true?
Nice tip. THANKS
Don
Cold calling is effective to sell domain names. Contact the SEM. You will get direct results. Thanks.
Whenever a potential buyer has told me they need to ask their SEO consultant if they should buy a domain name, they end up passing. My guess is that the consultant knows an expenditure on a domain name means less marketing dollars for them.
SEM? Please could you please explain Jason, thank you.
I believe he is referring to someone who does search engine marketing (SEM).
Ah! I see, thanks Elliot. Good point on the SEO consultant, makes sense.
I suppose one could find students to do the cold calling.
I wouldn’t hire someone without experience to do cold calling. It’s difficult enough to sell regular products and services, let along expensive unique goods such as domain names.
It’s a great idea, I’ve actually used privacy policy emails as a last resort in the past. It isn’t always their main contact, sometimes “privacy@domain.com” but it’s something and sometimes it’s just forwarded to their main account.
Great tip!
Hi, Thanks for one more interesting and useful article.
We also don´t like to use phone that we find it a cold call too.
I am thinking (telling me if i am wrong or this is not anything original), that an excellent idea would be a web site that could reunite in the same platform, buyers and sellers, under certain rules to avoid bored contacts, scammers and spammers. Buyers could see the seller portfolio and choose if buy or not and sellers could know what buyers wanted (like a portfolio of wanted domains or categories). Maybe this is a very naif idea if not utopian but of course sellers and also buyers would be selected by the web site owners providing information on domains they wanted to list, etc.
Thanks and regards
Yes, good detective work, cheers.
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