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newsletter marketing

Sign Up for Your Competitors’ Newsletter

3

I've read a number of websites that recommend you use Google and Yahoo to see where your competitors receive inbound links, allowing you to go after similar links for SEO purposes. This is smart and can help you keep up with (or beat) your competition in SERPs.

Something else you should always do is sign up for your competitor's email newsletter if they offer one. If your competitor launches a new service or product, you will know immediately what it is and the price point. You can learn about your competitor's special offers to make sure your pricing is in line with theirs. (more…) → Read More