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Palermo.com Launched Using Scottsdale.com’s City in a Box Platform

Several months ago, I blogged about Fred Mercaldo and his team at Scottsdale.com who were launching their City in a Box platform, which they already successfully on sites like Sausalito.com, Chandler.com, Mesa.com, Tempe.com, and others. The sites are lauded for their contemporary look and ease of use, while the team behind the platform handles marketing and development duties.

Yesterday I received word from Fred that his team has launched Palermo.com, a domain name owned by domain investor Steve Kaziyev of NamePursuit.com. I’ve spent some time looking through the site with envy, and I think it looks great. The site has a lot of travel information, and visitors can make hotel reservations and learn about the city sites. Since Italians tend to use the .it ccTLD in their domain names, they are targeting American tourists with this site.

One of the challenges with a site like this will be finding local advertisers in Palermo. Restaurants, hotels, galleries, and other tourist attractions are presumably the target of Fred and his team, and it will be fun to watch the site progress. IMO, this is where the City in a Box platform outshines anything similar.

I am very impressed with the quality of the site, and I am hoping Steve and Fred will share results down the road. I am in talks with Fred and the Scottsdale.com team about developing one of my geodomain names, and I am sure I will share more information if and when something happens.

Congrats to Fred and Steve on this exciting launch.

Google Launches Nexus One Sans Domain Name

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As you probably know by now, Google launched their version of a mobile phone today called the “Nexus One.”   Unfortunately for Google, they don’t own NexusOne.com, since it was originally registered in 1998. At the moment, NexusOne.com is owned by Peter Villanueva, and the domain name forwards to several different websites depending on when you visit.

I would imagine the owner is probably sending traffic to other (non-phone related websites)   because of the significant traffic its servers are receiving. Should he try to monetize the traffic, Google could potentially have a claim that the owner is infringing on its rights. Of course I am no lawyer, but I do know the domain name is worth a significant amount of money now, and it wouldn’t be worth the risk of losing it to make short term revenue.

Back when it was revealed that Apple was coming out with their iPhone, they had intense negotiations with Mike Kovatch, which resulted in the sale of iPhone.com just prior to the launch. It would behoove Google to find Peter and make him an offer he can’t refuse. Of course, since they own the search engine where many people will go to search for this “iPhone killer,” it’s very likely there will still be significant type-in traffic that shouldn’t be lost.

Common Abbreviations & Mister Steamy

Mister SteamyThe holiday season commonly features many infomercials and other television commercials featuring products to purchase online or over the telephone. There is a lot of remnant television time to purchase at great rates, and we generally see more commercials such as the one for the Prayer Cross discussed on my blog on Sunday.

One commercial I recently saw was for a laundry product called “Mister Steamy,” and of course they use the MisterSteamy.com domain name, which the company registered in March of 2008. Unfortunately for the makers of Mister Steamy, the company didn’t take into account the common abbreviation people in the US use for the word Mister, which is Mr.

It seems that someone in Shanghai, China was able to register the domain name MrSteamy.com in November of 2009, taking advantage of the typo traffic from the infomercials and television commercials. Making matters worse for the laundry product makers is the fact that the PPC advertising for MrSteamy.com is X-Rated, as Mr. Steamy could certainly be a porn name.

One reason I don’t like geodomain names (or other names) that have common abbreviations like Saint and Fort is because many people may abbreviate those using St. or Ft. If you don’t own both versions of the domain name, you risk losing traffic to the alternative. It’s a shame the makers of Mister Steamy didn’t think about this and spend the additional $8/year to register the other domain name, which was available.

WordPress 2.9.1 Update Ready

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As you may recall, I blogged about the problem I encountered when I updated my blog to WordPress 2.9. In a nutshell, my posts were missing their schedule, which happened once before after a blog overhaul. I have since found a fix to the issue (well, my designer/programmer found it), but I am still cautious as a result.

I just noticed that WordPress is urging people to update to WP 2.9.1 now with a notice at the top of the Admin dashboard. If you are thinking about making the upgrade, it’s advisable to see what features were changed and to evaluate whether it’s worth the bit of risk that could accompany any upgrade.

If you do decide to upgrade to 2.9.1, make sure you back your site up first before you push the button. Trust me, one small issue can cause hours of work for you or for your programmer. You were warned!

Auto Renew Function at Moniker

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I just noticed something within my domain account at Moniker that I want to share with you.   On domain names that I transferred into Moniker from other domain registrars, the auto-renew function was set to “off.”   Since most domain names I transfer in to Moniker are aftermarket acquisitions, these are important names that shouldn’t be dropped by me and should be set to auto-renew prior to expiration.

Although I monitor the weekly “expiring domains” email that Moniker sends, I think it’s better to be proactive about domain renewal status than to be reactive. Keep your better domain names on auto-renew to avoid any oversights. My other advice is to renew your key domain names for multiple years in the event of a credit card expiration or some other system error.

It’s better to be overly cautious than to make a regretful mistake.

Finding a Domain Owner Using Archive.org

When trying to buy a domain name from a person or company in private, I frequently come across private registrations. I usually use the Whois history tool to see if there was an email address previously on file. I concurrently visit the website to see if there is contact information on the page.

Oftentimes people or companies acquired a generic domain name many years ago, and sometimes their projects failed or the domain name isn’t being used any longer. When the Whois history tool doesn’t help and there isn’t any current contact information on the website (or the site doesn’t resolve), there is one great option to find contact information: Archive.org.

Simply visit Archive.org and search for previous iterations of the website. You may find a phone number, email address, or the name of people previously involved with the website and domain name. This information can be used to inquire about a domain name.

Think about it this way. Most of the low hanging fruit has already been plucked. The great generic domain names that may still be acquired are out there, but many require sleuthing and research. Archive.org is another great tool to use to contact domain owners.

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