Nike Makes Top 10 .Net Trending Keywords

I like looking at the monthly keyword reports issued by Verisign. In a blog post today, the company shared the “Top 10 Trending Keywords in .Com & .Net Registrations in October“. I was a bit surprised at one of the top 10 .net keywords from last month.

Can you guess which keyword threw me off? “Nike.” Being on the list does not mean that “Nike” was one of the 10 most frequently measured keywords last month. As explained at the bottom of the blog post, “[e]ach list was developed by examining keyword registration growth relative to the preceding month, such that those keywords with the highest percentage of registration growth are being reported on.

I am surprised that in 2015, a trademark word is trending for domain registrations. Do people not understand the risk of owning and using a domain name with a common trademark?

In any event, check out the trending keyword list when you have a chance. It would be neat if other domain registries shared similar reports so we could see if these keywords are trending across various extensions. Considering the difference keywords in .com and .net, my guess is no because of the fewer registrations in other extensions compared to .net and .com.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

3 COMMENTS

  1. Here’s a thought E and I am too lazy..why not look at new regs for the term Nike and see if it’s a knock off industry selling goods?

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Posts

Zomato Launches Nugget; Acquires Nugget.com

0
Last week, James Booth announced that he sold the Nugget.com domain name, which was listed for sale via Atom.com. He was unable to share...

TRC.com Sets Auction Record at Sav.com

5
TRC.com expired at the end of November 2024. The domain name was apparently registered at a domain registrar that doesn't have a deal with...

Consider Removing “WHOIS” from Domain Name Contracts

0
I use several different domain name purchase or sale agreements depending on the situation. Each of these agreements references "WHOIS" as a means of...

I Appreciate Having a Broker as a Counterparty

10
I appreciate being able to discuss the sale of a domain name with a domain broker representing a third party. Not only does this...

Gong.com UDRP Should be RDNH

1
The Gong Show was a television talent show on ABC in the late 1970s. Contestants would perform a variety of acts while being judged...