Humorous Reply to a C&D Letter Sent to the Owner of a Geodomain Name

When I was initially looking to acquire a geodomain name, I was assured by a number of people that there would not likely be any issues regarding owning a domain name that comprises the name of a city or town. In the 5+ years of owning at least two geodomain names, this has proven to be true, with nary a complaint received. Unfortunately for one guy, this isn’t the case.

Staci Zaretsky shares an interesting story on the Above the Law legal website concerning the geodomain name. is owned by a person named Jake Freivald who had built a “rudimentary” website about the town of West Orange, New Jersey. According to the article, “it doesn’t look like a site that’s sponsored by West Orange in any way, shape, or form — unless the town hired middle schoolers to create its online presence.”

That apparently didn’t stop the town attorney from sending Mr. Freivald a cease and desist letter (C&D) for attempting to “confuse and conflate the Township’s official domain name and Web site.” In response to this legal letter, Mr. Freivald’s attorney, Stephen B. Kaplitt (who represented him pro bono), sent a very funny response. Both of these letters can be read on the Above the Law article.

Receiving a C&D letter from an attorney can be concerning for a domain owner (and sometimes intimidating), and many simply hand over the domain name in question to prevent legal action from being pursued. It’s great to see that the owner of the domain name was represented, at no cost, to reply to this threatening letter.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. That is great, thanks for sharing.

    The best part of this letter is the following statement:

    “…my client’s rudimentary website…is so minimalist that it arguably qualifies as modern art.”

    Here’s a lawyer who can even differentiate real art from garbage, let alone an recognize an overreaching, prospective plaintiff.

  2. West Orange should fire attorney Richard D. Trenk for his bullying tactic and West Orange should issue a public apology to Mr. Freivald for attorney Trenk’s bad behavior.

    Perhaps the New Jersey bar associate would consider sanctions against attorney Trenk.

    In addition to RDNH lists now being maintained, perhaps someone can start a bully list.

    PS. Now attorney Richard D. Trenk and the world can find his name in a Google search for all these keywords.

    Oops. Maybe now I’ll get a cease and desist letter from him too.

  3. This was actually fun to read…..including Mr. Kaplitt’s response. 🙂 Now I know who my lawyer will be!

    Thank you for posting this, Elliot.

  4. “…my client’s rudimentary website…is so minimalist that it arguably qualifies as modern art.”

    The problem with that approach is that it opens the door to go after advanced sites, such as The emphasis shouldn’t be on aesthetics, principles of beauty, artistic taste, or even philosophy of the site.

  5. Nice going. has now exceeded monthly bandwidth & I cant get a view from screenshots or archive. 🙂


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